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Essays 301 - 330

'I'm Lovin' It' Advertising Campaign of McDonald's

images that the company can use separately across all forms of visual media such as those forms listed above plus newspapers, maga...

Graphic Artist Milton Glaser

Arts ("Milton Glaser," 2005). He would for the most part get his education in New York, but his stint in Italy likely broadened hi...

Morality, Politics, and Ecology

substances that will remain in the soil for many future decades. Current EPA findings indicate that even the most sophisticated o...

Johnson and Johnson Marketing Communications

and in 2001 unofficially took over daily operations of Johnson & Johnson as he was being trained to succeed Ralph Larsen upon his ...

2003 CWA and Verizon Contract Campaign

labor contract between Verizon East and the Communications Workers of America (CWA) expired (Communications Workers of America, 20...

Madam President and the Ferraro Campaign

about it. With Gina Davis looking presidential, people are beginning to feel more comfortable with a woman at the helm. The book ...

Volkswagon Sharon and Citroen Xsara Picasso

The Sharan had different goal. The car was not highly differentiated, but very similar to others on the market such as the Ford Ga...

Competition and Sony Ericsson Markets

Today the company is a market leader, with sales in more than 140 countries, and equipment being used in more than 1,000 networks....

The Bombing Campaign in World War II

success in World War II. While both had their strengths, both also had their weaknesses. It was the combined effort that finally...

Italian Campaign of Frederick Barbarossa

with a letter from the pope that was interpreted to him as indicating that the pope considered the empire to be a papal fief. The ...

Political Races: New Mexico: 2006

candidates and smear campaigns, in combination with what the candidates have done, good or bad. In the examination Bill Richardson...

The use of Research Evaluation in Designing a PR Strategy

a campaign to include research evaluation in a marketing scheme, there are questions to be asked. Weinter explains that some quest...

Running For A Seat In the U.S. House Of Representatives

will be addressing political concerns as opposed to focusing upon the war being waged between Democrats and Republicans. Th...

Operation Barbarossa

Slavic populations, whom they considered inferior, and to repopulate the land with Germanic peoples" (Operation Barbarossa, 2006)....

Public Relations Campaigns, HIV, and AIDS

well as making it clear that HIV/AIDS is not only an issue which affects other countries but is also very relevant to residents of...

Australian Perspectives on Public Relations and Obesity

population, for example, present unique cultural concerns in terms of how to direct a public relations campaign that targets obesi...

Consumer Cooperation for Rate Increase: BC Hydro

This 3 page paper gives an overview of the company BC Hydro. This paper includes a discussion of the campaign by BC Hydro to convi...

Cisco: Expanding to Consumer Level Campaigns

This 3 page paper gives an overview of the company Cisco. This paper includes a discussion of how social media can be used to keep...

A Successful Marketing Strategy: Clearly Contacts

This 3 page paper gives an overview of the campaign strategies that the Canadian company Clearly Contacts uses to get more buyers....

Presidential Candidates and Social Media

This paper outlines the importance of electronic media in modern campaign tactics. Extra credit profile of an ideal candidate is ...

Public Health and Food Safety

Families with young children, in particular, should be educated as to how to avoid the risks of food born illnesses. Community he...

Health Communication Information Strategies Overview

This paper offers an overview of health communication campaigns, their effectiveness and the strategies they utilize. Five pages i...

EMAIL MARKETING TESTS -- A PROCESS

Analyzes the results of an email campaign, and suggests methods to interpret data. There are 3 sources in the bibliography of this...

Seat Belt Promotional Campaign

This paper provides an overview of a public health promotional, which encourages the use of seat belts. Three pages in length, fou...

Overcoming Slavery in the 1870s

This paper reviews key historical writings like Alexis de Tocqueville, Abraham Lincoln's campaign speeches and the 1848 Declaratio...

OVERVIEW: SOUTHWEST AIRLINES INC.

trying to expand domestically, both through organic growth and acquisitions (Gilmer, 2010). SWA today is under the directi...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

Application Responses for Parsons Design School

fashion that exists within a single country, indicating the vast social divides that exist all across the world. Even within my ow...

Drill Baby, Drill...Still?

In the 2008 Presidential campaign, Sarah Palin flippantly outlined her proposal for getting...

Influences in the Development of a Marketing Campaign

The writer looks at the scenario of a new health and fitness club that is looking at opening in the UK. The writer looks at differ...