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Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

Qualities of Effective Leadership

become outdated by the time the text reached print, but on the basis of principles that, according to the author, are "universal a...

How Does Southwest Airlines Compete?

an airline which offered the lowest possible fares and would get people to their desired destinations. The idea was that if could ...

Effective Leadership

exceptionally good communication skills. They communicate effectively by listening to people and responding appropriately (Ryan, 2...

Role Ambiguity Causes Problems for Company

with each manager for one hour each week. The staff left the meeting feeling enthusiastic about the new program. Players * John:...

Obesity and the Development of Pharmaceuticals

airplanes. It is hard to live in America without seeing many obese people every day of their lives. What is obesity and how is it ...

Issues in Psychotherapy

to be more positive than when an alliance is either established late in therapy or not at all. A lack of an alliance early in the ...

Systems of Performance Management

elements that must be present in any performance management system is "planning"; work must be effectively planned out such that p...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Leading a Public Organization

Public leadership is very different than leadership in the private sector. This is one of the topics discussed. Other topics inclu...

Reducing Re-hospitalization of CHF Patients

This paper presents the speaker notes to an eighteen page PowerPoint presentation, khteleCHF.ppt, which pertains to a project that...

CBT and NST to Treat Latino Victims of Sexual Abuse, A Research Method

This 5 page paper gives an example of how the method for a research study on Latino children victims of sexual abuse could be cond...

Ensuring Fair Policing through Effective Supervision

Uniformed police officers are subject to many stressors in the completion of their official duties. They are also subject...

Rectifying Overcrowded Prisons and Recidivism

Criminal justice has many problems confronting it in modern society. Three challenges, in particular, exist in todays criminal ju...

Strategies for Lesson Planning

be able to apply them outside the classroom. Prior knowledge is has a great deal of influence on how a student interprets new know...

Value of Leadership

century, and now in the early twenty-first, there is a tendency to treat human resources as more valuable than ever before. Each a...

TQM and the Value of Leadership

so that restructuring is not needed, only a bit of fine tuning or reevaluation at various junctures(Ackoff, 1994). "At every leve...

Project Manager's role in Acquisitions and Mergers

managers need to be committed to their missions, while having a long-term and big-picture perspective when it comes to such merger...

Is New Software Negatively Impacting Students' Effectiveness as Readers and Writers?

Indeed, the world suffers from a monumental overpopulation problem that is at the root of many of todays educational problems. Th...

Managed Care and Disabilities Models of Medi Cal

have different health care needs than their non-disabled counterparts (Donegan Shoaf, 1999). Medi-Cal is one such health c...

Adoption Issues Including Searches and Reunions for Adopted Children and Adoption Parents

adoptions directly with foreign governments or have agencies working on their behalf. Independent adoptions bypass adoption agenci...

Clinical Nursing Ladder System Development

process variation, foster awareness of the impact of different clinical decisions, and encourage reduction in undesirable practice...

Fraser's Rebuliding the Extended Family

by telling them how they can become entrepreneurs without fear of their color holding them back. Fraser is one who is not afraid ...

Young People and Increasing Use of Drugs

drug use and the criminal and deviant behavior to which it all too often leads. In effect, drug use is a deviant behavior and one...

Human Resource Management Development

With this in mind, one would automatically surmise that without effective leadership, organizational performance would cease to ex...

Press Release Effectiveness

by K Mart is to show that they are family oriented. A series of programs aimed at helping the family in many areas, including chil...

A Sample Letter to a Cruise Line

per day with outstanding service and luxury surroundings". When my friend and I arrived onboard and entered our cabin we were sur...

Organizational Planning

Compromising plans can ensure that people are satisfied if employees achieve moderate levels of satisfaction with agreements in co...

Sociological Effects of Single Parenting

parents were to divorce when the time came that their relationship was no longer considered beneficial. "For many children, the e...

Organizational Teamwork

"HR vs managers." Workforce, (1999): August, 32(5). People in Human Resources are being asked to manage systems, and they depend...