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Essays 361 - 390

Student Supplied Change Management Case Study

control over the manufacturing process. The location of the company with the production facilities near London airport may also be...

Rolling Bookbags New Product Marketing Plan

In eighteen pages the marketing of a new rolling bookbag is analyzed in terms of competition and strategy with the 4Ps, a SWOT ana...

Generating a Profit Through Internet Retailing

In five pages this paper considers a case study of Woolworth's, an important Australian food retailer, in terms of generating grea...

Reporting on UK Retail Industry's Supermarket Sector

share of 9.7 and Asda had 6.% putting it behind both the C-op with an 8% market share and Safeway with 7.1%. The situation was v...

AOL Time Warner, Disney and the Entertainment Industry

real barriers to entry. The use of licences in some segments and the power of the existing companies to limit entrance may be seen...

A United Airlines Analysis

is an intensely competitive industry, is ruled mainly by its suppliers and depending on the economy, by its buyers as well. In ad...

Success 'Secret' of SWA

positive attitude that applicants already possessed. "We draft great attitudes. If you dont have a good attitude, we dont want yo...

Marketing Analysis of Palm Inc.

short, Palms provide solutions to a variety of executives, whether those executives need data transfer or data storage. Pa...

Overview of Australia's Orbital Engine Corporation

create new markets as a result of a good idea, the lack of funding and the problems of and pressures of stock market participation...

Home Depot's 5 Year Marketing Plan

products but that has grown to the point where the average Home Depot store has approximately 130,000 square feet and stocks betwe...

10th Anniversary of Virgin Atlantic Airways

Class prices when compared to other airlines. * Customer base crosses ages, occupations, socio-economic classes. * Virgin Atlantic...

Portable Printer Marketing and Business Plan

intended for use with a handheld computer fits well into this continuing "downsizing" trend. Vision and Mission Statements ...

Analyzing ImClone Systems

The drug that ImClone hopes to hang its hat on is Erbitux, which was developed to target and block Epidermal Growth Factor Recepto...

Tesco's, Technology, and Strategy

If we use Porters five forces the industry may be analyses in terms of existing competitors, the threat of new entrants, substitut...

Report on the Cruise Line Industry

2002). The luxury vessels are also increasing in numbers (WTTC et al, 2002). G P Wild; an analysis has estimated the that the nu...

Palm, Inc. Marketing Plan

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...

IBM Microelectronics Division and Linear Programming

2001). If we wish to understand how this was achieved we can look more carefully at this case. The situation here was one of dif...

HSBC Bank External Environment Analysis

Shanghai Bank, also a leader in the industry in Hong Kong (2003). It further has a strong presence in China and owns HSBC Bank plc...

SWOT Analysis of St. Jude Medical, Inc.

in the industry. * The company is profitable and is well managed. * Its alliance with Johnson and Johnson gives it access to a wid...

Martha Stewart Living Omnimedia Inc. and Financial Ethics

27, 2001, she sold 3,900 shares (CNN Money, 2002). That was the day before the FDA refused to review ImClones application for Erbi...

Case Study on E*Trade

of confidence by the investors regarding the companies future. This is not a direct indication of strength, but does indicate a ma...

History and SWOT Analysis of Starbucks

coffee (Starbucks, 2003). By 1987 the Il Giornale company, that was the company founded by Schultz is so successful it is able to ...

Student Submitted Pricing Strategy Case Study

reduction of the overall cost of each car as more are produced as the fixed costs are divided by the number of cars made. For exam...

SWOT Analysis of MobileMedia Corporation's Chapter Eleven Bankruptcy

1990s, paging the most from the realm of physicians and engineers into the businessmans pocket. Advanced technology in paging mea...

Singapore's Trade Unions

2003). The basic framework for labor relations in Singapore is related to the Industrial Relations Act of 1960 and is something th...

Analyzing Swatch Watches' Success

sold over ten million of the "technologically advanced" and most importantly, stylish watches throughout the world between 1984 an...

Analyzing the Unilever Multinational Company

2000 he made some strong deals such as purchasing Ben & Jerrys, Slim-Fast Foods and Best Foods (Mullin, 2001). The deals that Fitz...

Corporate Culture Business Case Study Analysis

IBMs corporate culture is rather rigid. It is not a creative organization but rather a mainstay in the computer industry. While Ol...

A Wal Mart Evaluation

have been petitions against Wal-Mart opening in certain regions due to the competition factor. Few small retail stores can compete...

Harley Davidson Motor Company Case Study

cut and quality fell, but in the moves made after improve the company, this was increased once again. The image is such as streng...