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Essays 691 - 720

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Personal Development Plan

of a graduate entrant position. This will allow for an increased knowledge to develop as well as a broad foundation in marketing t...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

INTERNET MARKETING AND CONSUMER BEHAVIOR

open the discussion, well first point out the differences between traditional marketing and that used for the Internet. Traditiona...

Sears: Electronic Versus Print Marketing

evaluating Sears, for example, a firm that is well known to the majority of Americans, is its brand image truly successful? How do...

Limiting Web Site Porn

Internet pornography accounts for $2.5 billion of the $57 billion pornography market. The Web has made porn easily accessible by i...

Gender Distinctions and Internet Marketing

In fifteen pages this report discusses how Internet marketing strategies are structured differently to appeal to men or women. Ei...

Pacific Bell and Global Marketing on the Internet

In twelve pages this paper examines how Pacific Bell can participate in global marketing through Internet applications. Eighteen ...

Risk Management and Insurance Software Online Development and Marketing

In twelve pages this report considers risk management and how a program for marketing and development software can provide an insu...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

Internet Marketing and TQM

In seven pages this paper discusses marketing mix as it relates to the Internet and also considers how to implement Total Quality ...

Direct Email Internet Marketing

their changing environment or face extinction, a world in which organisms must continue to grow in a profitable direction and deve...

Current Market and Advertising on the Internet

consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...

Overview of a Wall Street Journal Marketing Article

is the most critical component of successful Internet marketing: to understand the interactive instrument of sale and become educa...

Internet Marketing Information Management

is the electronic process of searching for patterns in events that have already occurred (Nash, 1998). The purpose can be to dete...

Evolution of Internet Marketing

or services. Throwing advertisements at every place a space exists no longer is seen to be the path of the wise....

Internet Graphic Design of the Future

In eight pages this paper discusses Internet graphic design in a consideration of the market, industry pricing, and alternative co...

Amazon.com and the Italian Market

never seen itself as being constrained to the segment of the online market it was merely starting in that area. Today the company ...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

Fast Food and E-Commerce

profit margins, but may increase over all profits. It is only by looking at the way these influences may be exerted that the impac...

Resources on the Internet and its Applications

it is also essential that people realize that its true beginnings were actually with the United States military, which wanted to d...

Consumer Behavior Changes and Marketing Implications

In thirty three pages consumer behavior since the 1920s is examined along with the implications changes had upon marketing with Wo...

Internet Air Freight Marketing

In ten pages this research paper examines UPS and FedEx in a consideration of how an air freight carrier can succeed at maintainin...

Internet and Restaurant Marketing

In five pages this paper discusses how restaurant chains use the Internet for marketing purposes. Five sources are cited in the b...

Internet Marketing of Music

In six pages this essay examines music marketing in a consideration of the past, the present, and the future with the impact of th...

Internet Sales and Product Promotion

In five pages this paper discusses Internet product sales and promotions in an assessment of online pros and cons, as SWOT analysi...

Marketing Function Changes

In five pages marketing function changes are discussed as they relate to changing consumer preferences and Internet technology. T...

Amazon.com, the Internet, and IT

In eight pages this paper examines the information technology uses of Amazon as a way of creating competitive advantage and also c...

Marketing and Opinion Leader Targeting

care products. This is especially true when consumers believe the person really is a doctor or other health care professional. E...

Ways to Launch an International Brand Name Hotel

This 3 page paper discusses three ways in which oen can start an international brand name hotel. The methods include direct mail, ...