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Essays 31 - 60

Articles on Credit Markets

In six pages a week's worth of articles that were featured in The Wall Street Journal of March 5, 2001 in its 'Credit Markets' sec...

Integrated Privatization Marketing Campaign Development

of resistance may create a difficult situation, reducing the level of attractiveness of the share to potential shareholders. There...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Functions of Public Relations

functions for organizations in facilitating establishing and maintaining a positive public image, but it also functions for societ...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Plan to Increase Business for Dubai Internet City

free economic zone under the concept of clustering, allowing films of a similar nature in the same or similar industries in the sa...

Avon; Marketing Plan for ANEW Daily Resurfacing Cleanser

decade ago, but have since developed it further. Users of the new ANEW Daily Resurfacing Cleanser state that is a very gentle abra...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

Integrated Marketing Communication and Creating Brand Awareness

run IMC campaigns, here there is more than just a common theme and message, it is the same type of massage with the same values th...

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

Soft-Drink Advertising

positioned itself a part of the consumers daily life. This is expressed in the companys which incorporates three components: "to r...

Successful Integrated Marketing Communications of Daewoo

on television marketing was the main form of communication (Campaign, 1997). Television takes a large budget and needs ongoing exp...

Campaign 2000 Issues

In nine pages this paper examines the U.S. election process in a consideration of presidential campaign strategies and issues from...

'Income Equality' and the Analysis of Business Articles

income distribution has grown strikingly since the 1970s. By some measures, Americans earnings are more unequal today than at any ...

Effective Marketing Communication and Element Integration

In ten pages this paper examines integrated marketing communications in an evaluation of its effectiveness in sales promotion, dir...

Marketing Plan for ICM

and relationship building are at the heart of this mission. Consistency of messages is a key element in achieving the companys mis...

Overview of Election Campaigns

the emphasis in this paper the student will want to put on the Mayoral race in Houston on November 6, 2001. A comparison of sever...

Tracking Marketing Strategy and Integrated Marketing Communications

the bulk of the business. However, today the commercial market is more complex, consumers and business looking to buy goods and ...

Marketing Communications Planning Suggestions

the problem, we can then define the outcome - which is that such a lack has meant huge numbers of returns, complaints about the co...

Gap Customer Service and Marketing Communications

and other community events, marketing communications is another area in which the GAP can make its presence known. One way in whic...

U.S. Government System's Legitimacy

and not establish mandatory arbitrary regulations which would deprive some citizens of their rights while affording additional rig...

Significant Events in American History between the late 1950s and 2002

in the world, the nation that had not been directly or severely attacked by a foreign enemy since its founding was attacked (The H...

Vegetarian Dog Food Marketing

In five pages this paper examines the marketing of vegetarian dog food in terms of target market identification, campaign outline,...

Comparison Between the Nigeria Election of 1993 and the United States Election of 2000

the deadline mandated by federal law. "That date is upon us, and there is no recount procedure in place under the state Supreme Co...

Comparative Analysis of the 1960 and 2000 U.S. Presidential Elections

In twenty one pages this paper contrasts and compares the 1960 U.S. presidential election between Richard Nixon and John F. Kenned...

U.S. Presidential Election of 2000

In five pages the presidential election of 2000 is examined in a consideration of various relevant issues. Two sources are cited ...

Political Economy and the Mainstream Press

In five pages this paper examines the correlation between the political economy and the media with violence promotion and the US p...

Election Balloting System and the Importance of Design

In five pages this paper discusses how a better ballot system design might have achieved a different outcome in the US presidentia...

Third Party Candidacies of Ralph Nader and Pat Buchanan and Effects upon the Presidential Election of 2000 in Pennsylvania

In eight pages the presidential election of 2000 is examined in terms of the impact the candidacies of Pat Buchanan and Ralph Nade...