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YOU WERE LOOKING FOR :Last Weeks of Presidential Campaign of 2000 and Integrated Marketing Communication

Essays 211 - 240

Mac v. IBM

one was more portable and business people bought them up so they could carry their computer with them when they traveled. Compaq a...

IRA Actions in Great Britain and Terrorism

are made define an abstract concept, there will always be some groups who are able to find exceptions to the definition because of...

1920s' and 1990s' Similarities

feeling that was captured in many parts of the world. The Roaring Twenties was a time of prosperity and celebrations. The 1920s ...

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

A Personal Plan for Losing Weight

This is an experiment intended for a 170 pound female age forty two in order to realize weight loss that is realistic and involves...

Research and Obervation in the Household

The effectiveness of sound reasoning, observation and research are often overlooked. In this paper, six weeks' worth of household ...

Movie Going Economic and Social Trends Analysis

in record numbers, often, it is the kids who are jamming theaters, sans parents. Economics is clearly a determining factor in who...

Direct and Indirect Channels of Marketing and Computers

In fifteen pages Apple, Compaq, Dell, and Gateway 2000 computer manufactures are featured in this report of computer marketing cha...

Channels of Direct and Indirect PC Marketing

In a report consisting of fifteen pages this paper evaluates the pros and cons of the direct and indirect channels of marketing em...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

The Gap and Marketing Directions

In sixteen pages this paper examines the post 2000 marketing directions of Gap, Inc. in a discussion of redeveloping customer focu...

Stock Market Examination Through Various Indices

(Brain PG). The NASDAQ 100 and Russel 2000 Indices will be compared but it should be noted that these are just two of many averag...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Ageism and the 2008 Presidential Elections

differing by only around a decade or so. Grover Cleveland was President in 1908 and he was 47 years old (Scholastic.com). William ...

"Fairness" in Pay Inequities

are paid substantially less for comparable work and responsibilities compared to the private sector in the job families analyzed" ...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

The Pros and Cons of The Four Day Work Week

Utah is one of the few states to mandate the four day work week for its state employees (Berman, Bowman, West & Wart, 2009). It is...

A Perfect Candidate/Film Review

directed by David Van Taylor and R.J. Cutler) is a documentary that follows the 1994 senate race between incumbent Senator Charles...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

Stanford Prison Experiment

This is a controversial research study because of the trauma the participants experienced. On day 1, one participant had to leave,...

IDS AND HEALTHCARE DELIVERY COSTS

Focuses on whether integrated delivery systems can help control healthcare costs....

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Marketing Surf Classes for Billabong; A Marketing Plan

is set aside specifically for the management of this project (Boone and Hendriks, 2009). 3. Marketing Plan The marketing ...

MARKETING MIX AND SOAP

might link packaging to promotion, in many cases, its a product element. Laundry detergent, for example, is packaged in many diffe...

Essays on the Lack of World Capital Market Integration

In ten pages this paper discusses how security markets and reward to risk ratios are not coinciding because the world capital mark...

Physical Therapy as a Career

health care fields have provided a substantial body of information about their professionals, physic therapy has not assessed thes...

Daewoo's Marketing in the United Kingdom

unified promotional strategy". the American Associations of Adverting Agencies where it is stated the integrated marketing communi...

Burt’s Bees; Marketing Case Study

integrated marketing communication, a simpler definition may be found in Kotler (2003), where it is stated that integrated marketi...

Integrated Technology and Smart Business

is used, technophobes may be scared of the impact it will have; such as disempowering employees and eliminating jobs. Others may s...

Kenneth Cole's Marketing

has been a central feature of the company, demonstrating the culture and values as well as increasing brand awareness and informin...