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Essays 211 - 240

Preparation for a Study on the Important of Marketing and the Marketing Mix Elements

rather than predominantly reactive to market forces influencing prices (Dognais, 2010). Marketing in terms of promotion and abil...

Strategic Analysis of Southwest Airlines

even if airlines are leased tends to be high (Belobaba et al, 2009). The high level of concentration and use of existing brands al...

Generic Strategy of Southwest and its Fit with SWOT Factors

strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...

Southwest Airlines Culture and Structure

of US airlines, supported by an efficient operating model with aircraft turned round quickly to maximise the revenue generating ti...

The US Airline Industry - PEST and Porters Five Forces Analysis

in place for some time. 2. Introduction Southwest Airlines is the largest and arguably one of the most successful US domestic ai...

Southwest Airlines Fortune 500 Company Analysis

consistency has given it real strength. Southwest has turned a profit every year for the last 31 years, including 2001. When o...

Jet Blue Airlines: A Case Analysis

to pull itself out of the mire that constitutes the greatest economic recession since the fabled stock market crash of 1929, nearl...

Southwest Airlines as a Learning Organization

management absolutely needed to convey to employees "that what they do matters. Thats why we share with employees the letters we g...

An Analysis of British Airways

The development hit the news as it grounded many BA flights out of Gatwick and saw the A name brought into the news, despite the f...

Marketing 'Place' Component of Southwest Airlines

exist. Southwests "Place" Component of the Marketing Mix Southwest still is listed in the regional airline industry accordi...

Kevin and Jackie Freiberg's Nuts!

retaliated by matching the $13 fare and offering a free bottle of liquor to anyone who paid full fare ($26) instead of the bargain...

Business Failure Prediction

protectionism is less favored than a generation ago; sentiment is that the market is an efficient judge of the management efforts ...

Case Study of Aer Lingus Irish Airline

operation. The result was then the perception of the company being a service provider. It is known for many goods and services it...

Successful Leadership Criteria

In eight pages this paper considers former CIA director William Casey's unsuccessful leadership compared with Southwest Airlines' ...

Autocracy and Leadership Styles

In nine pages and 4 sections this literature review considers various management styles such as autocratic with the advantages of ...

Alaska Airlines and a Northern Future

In eight pages this essay considers Alaska Airlines' pilot preemployment criteria that is based less on college hours completed th...

Success Story of Southwest Airlines

In five pages this report examines Southwest Airlines' success in a consideration of shareholder investment returns, performance o...

Increasing In Flight Duty Free Sales Business Plan

In eight pages a business plan tutorial regarding increasing Sinapore Airlines' in flight duty free sales is presented and include...

A Discussion of America West Airlines

serving America Wests chosen markets were more varied in their equipment use, and therefore in their need to ensure various qualif...

Airlines and Customer Satisfaction

In ten pages airlines and customer satisfaction are discussed in light of the number of formal complaints filed to the Department ...

Importance of Management and Leadership in Contemporary Business

for those who do not will not stress them to subordinates and likely will not actively work for them themselves. Innovatio...

Airline Passenger's Bill of Rights

the lowest available airfare and instead fill the more expensive seats first, then the cheapest fares are released. This obviously...

Student Case Study on Delta Airlines' Depreciation and Debt

debt would be the main change. However, as we are told debt is 3717, and the capital assets under lease amount to 173, it is likel...

Small Domestic Airline Strategic Capability Development

and measurable results" (EHCS, 2002). Defining this further, there are three major phases when it comes to strategic management: d...

Airplane Violence and Intervention Strategies

two planes plunged into the World Trade Center towers, controllers sent a text message to all United Airlines aircraft that told t...

Marketing Case Study on British Airways

In thirty one pages this research paper presents a marketing case study of British Airways that focuses on the years since 1995 an...

Dispute with United Airlines

This paper examines the airline dispute impact upon United Airlines in an overview that considers how safety issues have been impa...

Airline Industry and Southwest Airlines

In six pages this paper presents an overview of the airline industry in a consideration of Southwest Airlines from an economic f...

Continental Airlines Investing

to hold back as well. Mergers, alliances and route changes have been necessary to control costs and allow airlines to operate mor...

Emirates Airlines and the Effects of Globalization

A paper consisting of five pages considers the impact of globalization and relevant policies on the airline industry with the emph...