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Essays 61 - 90

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Financial Analysis of Buckeye Partners

for loans themselves (assuming that the partners themselves are some type of financial institution) or that the Limited Partners p...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Conformist or Nonconformist Characterization of Ruth in James McBride's The Color of Water

and being a woman in general. In many ways she clearly was a non-conformist because of these realities. She did not follow the t...

James McBride's The Color of Water

he confesses. What the reader comes to learn is that Ruth McBride was born Ruth Shilsky and that she and her family immigrated fro...

James McBride's The Color of Water and Amy Tan's The Joy Luck Club

a woman with a very strong sense of the Chinese culture. It is, in these respects, a novel that speaks of searching for identity a...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

A Whitepaper on FInancial Reform

signed into law several sweeping financial reforms aimed at stabilizing an economy in danger. As with all reforms, the Dodd-Frank ...

FINANCIAL REPORTING COMPLIACE AND MCBRIDE

probably not a bad idea. There are disadvantages, of course - a code of ethics means that Hugh McBride cant run his company and it...

Financial Services in a Global Context

billion passed through the hands of currency traders in New York, London and Tokyo every day. By 1995 daily turnover had reached a...

Corporate Transparency - McBride Financial

and Weisbach (2007) commented that most of the reforms in corporate governance over the last several years have been directed at i...

The Functions of the Federal Reserve

equates to the setting of interest rates for federal and treasury securities (Federal Reserve, 2007). The impact is due to the w...

E-commerce Service Options

supports 164 currencies and four languages for conducting its business. PayPal PayPal (www.paypal.com) is a...

The Governmental Approach to Providing Alternative Services in Canada

Five pages and five sources used. This paper provides an overview of the methods for providing alternative services in in areas w...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

How And Why Pricing Affects Access

conditions may worsen and require treatment which will be more costly for the state or healthcare provider. This is unlikely to ha...

Populations Services International Marketing Case Study

motivations for purchasing products, are likely to be divergent from the male market. The strategy used was a reflection of the st...

Architecture and Marketing

while attracting the customer. Promotion, as we mentioned above, is letting the target market know about the product (or service) ...

United States Insurance Industry Marketing Efforts

be different (Webber, 2001). This is especially challenging for companies that wish to promote a standardized level of service and...

Analysis of the iPod and Its Position

54,461 88,401 Turnover ratio 1.19 1.20 1.22 The return on investment may be calculated by taking the turnover and multiplying it ...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

An Assessment and Marketing Proposal for New Student Loans

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

Analysis and Advice for Omnitel Pronto Italia

legislation allowed demand is being stimulated by airtime providers subsidizing the cost of the handsets, which is recouped throug...

Marketing Proposal for Wynnbrice

increases the cost of the advertising. The first tool will be the use of short radio commercials. The majority of drivers will l...

Marketing a Hospital

the west Los Angeles market, this requires an increase of 9% as the hospital currently has a 6% market share. This should be achie...

Marketing EMI Music in the Digital Age

that will remain the same, the firm needs to music to sell that is attractive to the market. This is an area where EMI have a prov...