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retaliated by matching the $13 fare and offering a free bottle of liquor to anyone who paid full fare ($26) instead of the bargain...

Wireless and mobile devices have become part of everyone's life even if they do not own a smart phone. This paper defines these te...

be the dominant sector in the next decade, others are less optimistic but still see this is the largest growth sector and as 83% o...

Many small airlines were founded in the 1980s, some were successful, some were not. This essay discusses People Express airline. T...

Since the deregulation of the U.S. airline industry in the late 1970s, there have been a number of air carriers that have come and...

flux, with both the supply of the product varying, and the amount of demand also fluctuating due to other related factors. If we c...

Keep informed When considering the different stakeholders, the key stakeholder may be the primary stakeholders, including the ...

value for passengers with low process, a model that had been successfully developed by Southwest in the US. The costs are kept as...

offering a range of travel services ands other complimentary services, which helps to support the sale of airline tickets as well ...

the company to more effectively use its resources with a focused strategy. Where there are products which are more exclusive or d...

that provide this route on a direct basis; British Airways, Virgin Atlantic and American Airlines. Other airlines, such as KLM and...

Southwest is one of the US airline success stories, at a time when there is consolidation the airline industry Southwest may have ...

which bills itself as no-frills, but with frequent flights to various locations. SWA earned its fame for being a "fun" airline and...

1. Introduction The commercial environment is becoming increasingly competitive. Companies need to find ways of keeping and then...

the same segment, flying many of the same, or similar routes. Examining these two companies demonstrates the way that they are com...

This is a global phenomenon. This increase can be seen in terms of both freight and passengers. Here we can see a comparison in th...

industry. There are five general risk categories: safety risks, strategic risks, hazard risks, financial risks and operational ris...

from these actions. When the economy slows down, the monetary policy is to reduce interest rates to make more funds available to e...

management absolutely needed to convey to employees "that what they do matters. Thats why we share with employees the letters we g...

Discusses quality differences between American Airlines (a global competitor) and Southwest Airlines (a local competitor). There a...

questions to be addressed with the research is to assess whether or not it is in the interests of the shareholders, assuming they ...

nuts and drinks instead) and even a change in clothing. Rather than uniforms, SWA attendants and pilots dress casually, in polo sh...

program. Continental does, however, face other issues when it comes to recruitment and retention. One is the continuation ...

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

the way for the 1993 partnership between Northwest Airlines and KLM Royal Dutch Airlines and the Open Skies agreements were extend...

the date of September 2: Fly out of Miami on United, rebook a flight on another airline through United or request a refund (Tweh, ...

Airlines Co., 2008) Threats * Uncertainty in fuel prices * Intense competition and competitors concessions gained in bankruptcy * ...

online-mediated travel (Ryanair Holdings PLC, 2009). Threats * Slowdown in the economies of the UK, Europe and the world; * Increa...

of environmental conditions (Edwards, 1972). Furthermore, the model points out that any change of a component impacts the ...

to a destination (though there may be two or three changes in the meantime) rather than to a major city "hub," which then branches...