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Essays 511 - 540

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

Hilton Hotels Financial Analysis

In eight pages Hilton Hotels' industry position is examined in a financial analysis that covers the years 1999 through 2001. Ten ...

GAP Bank Analysis

In five pages this tutorial demonstrates GAP analysis calculations and explains the steps involved in calculating the duration gap...

Financial Analysis of British Airways

In six pages accounting ratios from 1998 to 2001 are applied to a financial position analysis of British Airways. Three sources a...

Bangkok's Bumrungrad Hospital

2002). These may appear far removed from finance, but in reality they are closely related, as although the hospital works in a rel...

Death Penalty Arguments Both For and Against

on executions so that the society can take time to figure out why the system is broken (2002). Then, possibly, it is alluded that ...

2003 Financial Position of Microsoft Corporation

software maker. * The company recently reduced sales forecasts for the fiscal year that will end in June 2003 to between $31.4 bil...

Position of Lucent Technologies

This has resulted in a negative return on assets figure of -42.09%. This is an anomalous year as the figures for 2000 were more fa...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

The Economic Position of Nigeria in 2010

resources have on the economic development of a country. While recognising that some rare countries, such as Saudi Arabia have acc...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Financial Analysis of Home Depot

centres are 3 in number (Home Depot, 2002). The target market of the stores are the do it yourself market, as well as profession...

SWOT Analysis of St. Jude Medical, Inc.

in the industry. * The company is profitable and is well managed. * Its alliance with Johnson and Johnson gives it access to a wid...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Examination of E-Devices

E-Devices is a new firm that provides for machine to machine (M2M) communication. The writer answers five questions based in the e...

"Slaves and Society in Western Africa" by J.D. Fage

This research paper presents a comprehensive analysis of this scholarly article, which examines the controversy of precisely why t...

Positions of Billy Budd and Captain Vere in Herman Melville's Billy Budd, Sailor

integrity of the individual that makes man worthy. With the ideals of Enlightenment we are given a much more complex train of thou...

Strategic Analysis of Wal Mart

size and position is one that can be seen as a combination of purposeful strategy and emergent strategy, taking opportunities of c...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Hospital Administrator

to gain an executive position immediately upon graduation, possibly in a specialty area such as government relations, medical staf...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

The Competitive Position of Banyan Tree Hotels and Resorts

operations. The company started out as an operator of high end boutique hotels, resorts and spas. The hotel chain, and complimenta...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

Assessment of McDonalds

fast growth without the need for large amount of capital investment. Active highly differentiated marketing supports both the comp...

A Drink to Compete with Coca Cola and Pepsi - LOL in Australia

but to buyers who facilitate the purchases. The childrens market is one that is particularly difficult for marketers; the product ...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...