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Essays 61 - 90

Cisco: Expanding to Consumer Level Campaigns

This 3 page paper gives an overview of the company Cisco. This paper includes a discussion of how social media can be used to keep...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Social Networking Does Not Enhance Life Skills

does not make it a good thing. After all, there are many things that people do that are not healthy. Of course, some argue that th...

Developing a Digital Marketing Strategy for Southern Comfort

market being forward-looking and technologically able. The question is how can this marketing be undertaken in a more strategic m...

Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

Diversity in the Twenty-First Century

the presidency, and is doing well in the polls, there is a sense that diversity is a reality. In fact, the ticket to the white hou...

Implementing New Technology; A Consideration Of Virtual Private Networks

be seen in a range of commercial and non commercial environment. One recent example has been the adoption of a VPN by the Honolulu...

Sputnik Shock

less than a month later with Sputnik II, in which a dog was successfully launched into orbit, it appeared as if the Soviet Union w...

Media Response to Katrina

writes that the National Guard was called out to "help restore order and put a stop to the looting, carjackings and gunfire that h...

China, Singapore, and New Media and Internet Technology Uses

control the people by controlling the Internet. Yet, it likely realizes, it can only do so much to control something that is rathe...

Bias and the Media

In six pages this paper examines whether or not the media was biased in the reporting of the Brooklyn, New York incident involving...

Media Images of NYC

In twenty pages this paper examines New York City in a consideration of the visual imagery of the city perpetuated by the media. ...

Encephalitis Outbreak and Coverage by the Media

In four pages this paper examines the international media coverage of the 1999 outbreak of encephalitis in metropolitan New York. ...

Broadcast and Print Media and New Technologies' Implications

Revolution: How the Internet is Putting Individuals in Charge and Changing the World We Know. Shapiro (1999) posits that the Inte...

Media Freedom and New Technologies' Implications

the information highway, the information revolution, and the internet, we might guess that journalistic and media freedom, when be...

Mass Media Content and Internet Publishing

In five pages this paper examines the increase in online publishers and considers what this means in terms of media content in ter...

Presidential Primaries of 1996 and 2000 and the Media's Coverage of Them

22). Four years later, as we stand on the verge of electing the candidate who will lead America into the 21st century, Clinton ha...

Cosmetics Marketing Case Study

the United States. In Canada, most manufacturers that use fragrances and scented products belong to national associations that est...

'Mr. Television' Milton Berle

could readily relate. His approach to comedy was like his approach to life: if you cannot laugh, you cannot live. Indeed, Berles...

Globalization and the Effects of New Digital Media

11). The combination of the digital media boom and the deregulation of media ownership which is occurring on a worldwide basis has...

New Media and Advertising Agencies' Changing Role

some of these changes. The role of the advertising agency in a new media environment is rather diverse. In some ways, agencies se...

Personal Political Perspectives

original American colonies. In that case a federal system would undoubtedly be best and should be patterned after United States,...

Kevin Wilson's Technologies of Control The New Interactive Media for the Home

being extended to other sectors of our society. Wilson (2000) warns, in fact, that workplace communication technology is a techno...

TV, New Media, and Audience Engagement

yet learned to manipulate the public by means of psychological strategy; indeed, it has not been all that long since marketing cam...

Modern Media Arts and the Effects of New Digital Technology and Software

impact of digital technology and software on the media arts. The use of new technology in arts is not new, this has occurred ove...

The New York Times' Coverage of the Iraq War

on certain Republicans who had publicly questioned this policy, seemed to make clear that support for a proposed war was hardly un...

Harpers Ferry Raid by John Brown

role played by the media and the impact that this event the historical event needs to be considered. John Brown was born in 1800 ...

New Media Technologies and Their Cultural Implications

currently exists does not give content providers absolute control over how users use their material, but it can place some prohibi...