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Essays 91 - 120

Proactive v. Reactive Public Relations

specific the goal, the more effective one can be. For example, suppose the company needed to increase sales by nearly twenty perce...

Nonprofit Organizations and Grant Money

political in terms of tradeoffs made, take too long to develop, take too many organizational resources and fail to measure the cri...

Organizational Evaluation and the 4Ps Marketing Mix

an ordinary drivers license, a commercial driver permit or a motorcycle endorsement, the NJDMV provides assistance in those areas....

NPOs and Peter Drucker

exceptions, for instance small local organizations do jobs nobody else will do or can do (Gendron, 1996). One such organization de...

CBE's Marketing Plan

De Tocquevilles observations of the nature of Democracy in America necessarily were trained on systems of government, for those we...

Nonprofit Organizations and the Impacts of Charitable Donations and the Estate Tax

* Research has shown that taxes or lack thereof dont make a difference in philanthropy IV. Conclusion The concern shouldnt be ove...

Nonprofit Organizations and an Evaluation of Public Relations' Economic Value

organization needs the strategic ability to change and/or reinforce public perceptions and thus, behaviors of individuals and orga...

Nonprofit Organization Volunteer Recruiting and Retention

squads in communities that use volunteers, there is usually a shortage. The work is grueling and while rewarding, many people just...

Nonprofit Organizations and 4 Organizational 'Frames'

it is concentrated "in the wrong places" or because it is so "broadly dispersed" that nothing ever gets done (Bolman and Deal, 199...

Nonprofit Organizations and 2002's Sarbanes-Oxley Act

any federal money at all, no matter how little or how much (Hamel, 2003) The implications for nonprofit organizations is signifi...

Profit and Nonprofit Organizational Performance

missions of both of these institutions are different. In the example presented, for example, the for-profit hospital is in the bus...

Reviews of Articles on Volunteerism

in the private sector, and this author provides a sense of how this comes about. This article of course tends to focus on the non...

The Role of Nonprofit Organizations in American Society

means that while these organizations serve a public purpose of some sort, they also "meet the interests, needs and desires of the ...

The Nonprofit Sector and American Society

means that while these organizations serve a public purpose of some sort, they also "meet the interests, needs and desires of the ...

Political Tactics In Organizations

of favors * Personal appeal: appeals to feelings of loyalty or friendship * Coalition: seeking the aid of others * Legitimating...

Concept of Marketing

at "reinventing" herself in a long term marketing effort that seems to never cease. Other artists have not been able to market the...

Nonprofit Organizations and Communication

number of a specific population of children and the need to develop new programs or alter existing ones so that the organization c...

Boy Scouts of America and Its Governance Structure

first honorary president of the BSA and Theodore Roosevelt became the first honorary vice-president (BSA, 2006). The Boy Scouts o...

Public Sector and Nonprofit Organizations Key Operations

Both need to recruit, select and retain the best employees they can attract. Both must maintain physical facilities and communica...

Public Sector and Nonprofit Organizations Key Operations II

The term "nonprofit" does not mean that the nonprofit organization seeks not to make money from its operations, but rather that af...

IT Project Task List and Risk Management Plan

old systems to new needs, but Acme Hospital appears not to be hindered by this affliction. It fully expects to acquire all new ha...

The Benefit of Formalized Processes in an Organization

finance management, human resource management and IT processes. The value and advantages of formalizing and documenting those proc...

Marketing Approaches and the Utilization of the Mass Media

is approached may be undertaken with a marketing originated approached; this has the potential to add value in the way that the pr...

VOLUNTEERS, NONPROFITS AND ALTRUISM

most. For example, those who choose to volunteer at animal organizations are most likely pet owners themselves - and most likely t...

Music Licensing and Creative Commons

to "use private rights to create public goods: creative works set free for certain uses." The website describes attribution, nonc...

A Comparison of Two Books on Non-Profit Leadership

that is aligned with management theory and practice. Obviously, the focus here is on the nonprofit organization, but it is also tr...

OD Analysis Small Organization

business to operate effectively. There are different kinds of role conflicts, such as the conflict between roles for family and ...

Leadership Reflection and Nonprofit Diversity

committed to their vision. Values guide and direct our actions. For instance, when faced with an ethical issue, it will be my valu...

The Marketing of the Melbourne International Film Festival

critic" and one can appreciate how the cognitive process may be impacted by allowing them see themselves as a potential critic. ...

Three Groups Who Fund Public Education

In 2007, more than 19,000 nonprofit organizations focused on raising money for public education in the United States (de Leon, Roe...