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Essays 181 - 210

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Investment Assessment

decision is not always easy; the increased need for capital can have a number of knock on effects, increasing the cost of capital ...

Marketing a Hospital

the west Los Angeles market, this requires an increase of 9% as the hospital currently has a 6% market share. This should be achie...

Protecting the Interests of the American Farmer

This paper considers the potential ramifications of the current WTO negotiations as they relate to Trade Related Investment Method...

The Influence of Macro Economic on Stock Market Prices

potentially greater value when applied to developing markets, where there is an increased desire to attract investment and capital...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

Pfizer Inc. Animal Health Products Case Study

poultry industry has been innovating in order to create more demand for its products. The poultry industry has been able to add va...

Marketing the Corvette

which the Corvette is far from being "politically correct," however. It gets 16 mpg in the city, 26 on the highway; at 4200 rpm i...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Marketing Strategy Diet Coke in Great Britain

The writer examines the marketing strategy of Diet Coke in the UK. The marketing is examined, looking and the product price, plac...

CAMDEN PROPERTY TRUST AND STRATEGIES

Provides an overview of publicly traded Camden Property Trust (a real estate investment trust) and its strategies. There are 3 sou...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

Influences on Price Determination for a New Product

The writer examines the different factors a firm will look at when deciding on a pricing strategy for a product that is new to the...

The Impact of External Influences on the Performance of Shell

impact on the financial performance of the company. However, it is also possible to see the way in which the increasing oil prices...

Price Discrimination Strategies

as a proactive strategy to place competition to disadvantage of force them out of the market, or to compete in a aggressive manner...

McDonald's and Its Marketing Tactics

chain Burger King would introduce the Big King (Branch & Gunn, 1997). The Big King was a hit and did much better than the Arch Del...

Impact of Price on Demand in the Power Industry

The writer looks at the impact of the supply and demand relationship on price and the way that price will influence demand in the ...

Vanguard Pricing Decision

closest competitor. This indicates that there are some levels of differentiation which may be able to come on a premium due to the...

Using Elasticity to Set a Price

of a product then the demand will increase (Nellis and Parker, 2006). This is the pattern for most goods, but not all, as some goo...

Pricing Strategy and Price Elasticity

Ps are superfluous. When the product is sound, however, price will be important as well. Goods and services can vary in their qu...

U.S. Pizza Market Strategic Pricing

strategy with the need for specific goals to be recognized. To understand the position of the Pizza industry the student should ...

Economic Analysis of Palm Inc.

First, it was the first company to introduce hand-held devices -- or at least, was the first such company to actually earned...

Bayesian Design and Flanking in a Price War

In five pages this article is discussed in a consideration of the Quebec Grocery Market chain and an examination of the Bayesian D...

Price Setting and Pricing Strategy

In five pages this paper features a fictitious AIDS drug marketing company in a discussion of price setting and pricing strategy. ...

Case Study of Ineos Cholr

of a division, on the top of the division is the percentage change in the quantity demanded, (the percentage change in the number ...

Share Values and Company Assessment

various assets and deduct the liabilities to give us a book value. In this paper we will consider the debentures as liabilities as...

Alma Charcoal Burners Pricing

the costs per unit. The calculation needs to start by looking at the cost per unit, but for the post and packaging figures have be...

Pricing the Embers Charcoal Starter

orders. In reality neither of these are likely to be correct, but with the higher cost calculation pricing can ensure all costs ar...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Business Decisions for Will Bury

in that market, taking some of the custom away from Will However, if they do not have the technology to scan the books and reprodu...