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Essays 361 - 390

Developing a New Product

word, mark the book or cut and paste sections as well as highlighting the sections for restaurant at a later date, all without mar...

Innovative Teams and Teamwork

peers, and even their past results. It is can be seen as being a valuable study, as being able to understand the...

Market Perception Diffferences in Hong Kong and London Regarding Levi Jeans

to China, a country that supplies a great deal of textiles to the world. However, when we look at these two markets, there may b...

Merger Between Pharmacia and Upjohn

In five pages this paper examines the pharmaceutical industry in a consideration of the Pharmacia and Upjohn merger with such topi...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

'Operation Optimize and AcuScan

of sales revenues, but the manner in which it is presented causes no one to want to cooperate. Pats assumptions include: * Kelly ...

The Second Groundhog Day for Clipboard Tablet Company

The writer presents the results of a simulation where pricing and research and development budgets are adjusted to take into acco...

Sega and Nintendo An Analysis of Business Competitors

1999). Sega Dreamcast was introduced with a multimillion dollar marketing campaign in the fall of 1999 (Ham, 1999). Sega had pro...

The Theory of Crawl-Walk-Run

in learning and developing leadership skills. in this stage, students must be given very explicit lessons and directions to learn ...

Creating a Market Driven Intel

would "ship a 900MHz version of its Pentium III Xeon (Cascades) processor with 2M of integrated L2 cache in lQ01" (Leibson, 2000; ...

Planning and Strategy Implementation Questions

this problem and developed solutions to it. Sometimes when things are presented in black and white, even the most stubborn CEOs yi...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Present and Future Strategies for Success at Microsoft

This paper consists of eight pages and examines how Microsoft can succeed strategically in the present as well as the future in a ...

Conflict Between Employees and Managers

In five pages this paper discusses how conflict between management and employees can actually be productive in terms of product de...

New Product Market Analysis

?255 in 2001, this was also a slight increase on 2000 (Euromonitor, 2003). Of these sales, nearly 30% of the total purchases were...

Singer and Business Mogul Madonna

the success may be seen as a result of "street-smart business sense" (Harry Scolinos quoted in Grant, 1998). The initial beginning...

The Launch of Innocent as a Multidimensional Product

the fore. These different issues were relevant in the way that the concept and the characteristics where developed and presented t...

Issues in Systems Development

may be managed and the actual management of the project through to the design. Each of these can be considered with the various el...

Overview of Telemedicine

In eleven pages this paper discusses telemedicine in a consideration of its applications and development with a product and vendor...

Marketing Mix Defined Through Positioning, Targeting, and Segmentation

more dramatically by paying attention to the content (and the relation of that content to the dependent target variable) than by m...

Greek Mythology and the Product Name Apollo

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

Fashion Marketing and the Effects of Technology and Economics

be the source of media attention and speciation. The products were seen on a range of television programmes and gained value publi...

Software Quality and Configuration Management

activities that are undertaken. In reality there are many services that configuration management may provide any project, here i...

Amazon.com Case Study

and start reading it straightaway, in the case of a CD they can listen to it immediately in a car. Ordering any product online mea...

Business Basics and Change

complaints about companies such as Gap and Nike (Mason, 2000). Nike has made such strides in the other direction that today, the ...

Strategies of Boeing

(Air Traffic Management, 2005) of the aircraft. Tests have been conducted using an Air Canada Boeing 767 (Air Traffic Management, ...

Mercedes A Class and the 'Baby Benz'

that could be seen as potential target segments. The first of the studies of lifestyle looked ad family lifecycle stages. The majo...

Piggy Bank Cash Back Promotion

be rejected if critical value exceeds calculated value. When calculated value is greater than the critical value, however, ...

Islamic Banking

literature concerning the way in which Islamic law could be satisfied with the creation of an Islamic banking system was exhilarat...

Research Proposal to Examine Buyer Behavior for Internet Purchases

The writer presents a research proposal to examine and explore the way consumers making purchases on the Internet makes the decisi...