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Essays 511 - 540

Mini Cooper by BMW

products also needs to be positive Mergy, 2002). There are many models for the maximisation of resources, from the resource based...

Online Shopping Analysis of Singapore's NTUC FairPrice Supermarket Website

unless the customer or his/her agent is there to sign for it and make payment (FairPrice, Terms 2002). Third, the Terms and Condi...

Market Research Designing

project such as this is a success there needs to be more in depth research which cannot be accommodated by quantitative methods. T...

Product Reliability Program Design

Though marketers and non-consumer stakeholders might believe that reduced reliability could lead to increased sales in the future,...

Developing Countries and Marketing Research Data Collection

the it is not questioned. Another source of knowledge can be borrowing from other disciplines and applying it to our own, trial an...

Counseling and Approaches

In a paper of three pages, the author reflects on the use of different approaches in counseling. These approaches include the emp...

"Do You Speak English?" by Simon Collings

This essay takes a Rogerian approach to discussing Simon Collings' s "Do You Speak English?" This essay also includes an explanati...

Marketing Research Proposal To Identify the Features of Effective Social Networking Media Messages

Social media is playing an increasingly important role in firms marketing strategies. This paper presents a research proposal des...

The Person Centered Approach

Carl Rogers initiated the Person Centered approach to therapy, sometimes called, client centered. This paper is based on a YouTube...

Comparing Huntingdon and Fukuyama in the Post 9/11 Environment

west to spread democracy and aid in economic modernization are making the situation worse as these are related to the differences ...

Fundamental, Technical and Market Based Forecasting for Currency Exchange Rates

rate movements is renowned for being difficult; it is this that has lead to a very active market in currency derivatives where dif...

Assessment of Beer and Nohria Article "Cracking the Code of Change"

looking at their own model of Theory E and Theory O change. The change model that was developed in these two theories reflected th...

An Ethical Consideration of the Drug Companies

Drug companies are often criticized for unethical behavior. The writer considers the pharmaceutical companies from an ethical per...

Treatment Approaches and PTSD

This research paper offers description of several different approach to treatment for post-traumatic stress disorder (PTSD). The ...

Plan for a New Restaurant

is the first year expected to demonstrate real growth after three years of negative growth. It is estimated that there will be a r...

Family Counseling

the difference between a generalist approach to practice and more traditional approaches; contrasts between various approaches to ...

Health Care Marketing - A Binary Approach

purposes of this example, one might consider Southwest General Hospital in San Antonio, Texas. This facility makes for a good exam...

Communications Professional's Role

expectations that may make some messages unacceptable. For example, claims regarding a product being sold though marketing may be ...

Definition of Source Credibility

power not all of which are going to be applicable to communication across the media. The five type of power they identified were; ...

Communications Profession

have similar duties in terms of the role they perform. All have to abide by the laws of the land, all have to take into account th...

Dogs R Us Company Website Plan

who considers that the dog is more than just a pet, but a member of the family. Again, a purpose of the site is very important bef...

A Candidate Assessment

In six pages a marketing officer job candidate's assessment is provided and includes experience skill criteria, attitude, communic...

Perceptions and Product Marketing

1998). The increase in put down to an increase in the perception of cosmetics due to the way advertising was taking place, aided ...

Generalists versus Specialists in the Ongoing Education Debate

something new. While ease of learning is not exactly the goal, the concept of generalist education helps students make a definite ...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Philosophy Approaches

what is real and what is perceived, and the one is not dependent on the other. Naturalism states that it is the laws of nature whi...

Greece's 3G Telecommunications

this fro the perspective of Greece, where the third generation technology has only gone live in January of 2004, we can see a patt...

Exam Testing Review Methods

stick to it. The student can benefit most from covering all the materials, but short of this, the students should study enough ma...

Overview of the PCS Industry

of 2003 while wired telecom service declined by four percent (TNS Telecoms, 2003). In 2001, wireless customers exceeded resident...

GLOBAL MARKETING COMMUNICATIONS

At one time, marketing communications experts believed that the only thing that needed changing when moving marketing communicatio...