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Essays 211 - 240

Marketing Mix Defined Through Positioning, Targeting, and Segmentation

more dramatically by paying attention to the content (and the relation of that content to the dependent target variable) than by m...

John Ivacevich and William Glueck's Edited Text Human Resource Mangement Foundations of Personnel

one unnamed executive recently put it, perhaps the always-popular Dilbert, its time to leave the "Lemming School of Management." A...

Catalog Marketing of Lands' End Company

In five pages this essay discusses the catalog sales success of Lands' End in a consideration of strategies with other competitor ...

Marketing Case Study of Yahoo!

allowed free access to over 20 million pages of Web site information (Anonymous #2 1), while at the same time, promoting the produ...

Software Development Team Management

In fourteen pages this paper examines global management of MSD Ltd.'s software development in a consideration of relevant issues, ...

AZT Model and Glaxo Wellcome

In five pages this paper discusses ethics and fiscal responsibility and the conflict that can exist between the two in a considera...

Federal Express and Human Resources

In four pages Federal Express's human resource management is examined in a consideration of how well it conforms to three strateg...

New Millennium's Marketing of Health and Pharmaceutical Industries

In six pages this paper examines the development of marketing and business strategies for pharmaceutical and health industries as ...

European Union, Economic and Cultural Development

the most effective system for governing states that are culturally diverse is "federal-like arrangements."vi The catalyst for the ...

Dishonest Employees, Motivation Understanding, and Prevention Strategies

the implementation of scientific management techniques (Huczyniski et al, 1996). When Taylor introduced his working methods signif...

The Influence of Cultural Developments on Visual Art, from the Mid-19th to the Mid-20th Century

early twentieth centuries established themselves. What this means in terms of how those great philosophers looked at the broader ...

Classroom Management and Cognitive Strategies

for the remainder of this essay. The guiding principles for classroom management have been identified by some authors as: * Good ...

A Case Study on Apollo Data Loggers

extension of the current market, they undertake the same processes, with the monitoring and recording of all environmental conditi...

Student Submitted Case Study on ILI

consumers to obtain their good quickly. These elements were those that offered an advantage over other internet auction sites, t...

Post 1980s Foreign and Economic Development of Vietnam

dumb show was left. Not the most dramatic passage in the book, but one of the most compelling, is Caputos description of the day ...

Analysis of Intraorganizational Models and Conflict

- in other words, that the conflicts and problems are resolved in such a way that no one leaves the table believing that he or she...

Book Sales Negotiations

take some copies prior to selling the book should also be declared at the beginning to avoid any later confusion. The main point...

SWOT Analysis of Unilever's 'Path of Growth' Strategy

seen as a weakness, but this also leads to a greater level of input to the decision making process and reduces the issues of bound...

Cocaine Use During Pregnancy Impact Study Research Plan

of a very important area. This is an area where there has been some interest taken already, but this is also a complex area due to...

Case Study of Bantam Enterprises

creating the goods that Bantam Enterprises is supplying to Vaculon, so it is less likely that this aspect of the supply chain and ...

Training Policy Development

supervisory skills and computer usage (Bassi and Van Buren, 1998). They may be provided in terms of personal or group tuition as w...

United Kingdom Construction Company Telford Homes PLC

An example of a scheme such as this is De Beauvoir located in the N1 post code area of London. The development was within the usua...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Place Marketing in Urban Development

the investment take place and the area is improved. This improvement may be with more housing, more industrial or commercial units...

Ethics for Business Research

to be research subjects; the difference was that in this case they were aware of the risks and the processes they would be subject...

Pricing Strategy of Supply and Demand and the Channel Tunnel

as the Ferry, where there is a lower price level for the average due to the higher number of day trip passengers....

Strategies and Risks at Starbucks

on the company) was its aggressive expansion strategy from out of the Pacific Northwest, which was, in a sense, to blanet each met...

Global Corporate Analysis of McDonald's

McDonalds in Russia (Buckley, 1995). Economic Influences In terms of economic influences, the increasing global wealth has suppo...

Australia's Gazman Menswear Chains

that appears to have some very traditional values and follows a typical bricks and mortar company strategy as such we will make th...

Strategy Questionnaire

you say is the strategic position of your company? (tick all that apply) There is a single corporate strategic goal supported by ...