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Essays 481 - 510

Cima Mountaineering Hiking Boots Marketing Decisions

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...

Vehicular Speeds and 'Death in the Fast Lane'

wild side of human nature and beckons from the unhindered space of the open road. This is the image that the major automobile man...

Case Study of the Sharp Corporation

making strategy as opposed to the new paradigms other Japanese companies had been using. Rather than going to the new mode where p...

Sonera, Finland's Highly Advanced Telephone Company

This paper addresses the telephone industry in Europe, with an emphasis on Finland's technologically advanced company, Sonera. Th...

LA's House of Blues

In twenty one pages this paper examines the Los Angeles locale of the House of Blues chain in a consideration of industry performa...

Internet Grocery Shopping

In 6 pages a SWOT analysis of Homegrocer.com is presented. There are 6 sources cited in the bibliography....

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Overview of Harrah's

In twenty pages Harrah's Entertainment Inc. is analyzed in a determination of what its future direction might be and includes BCG ...

LA Gear Shoes' Marketing

In eight pages this paper presents BCG and SWOT analyses in this consideration of how to market LA Gear for men's athletic shoes d...

Istanbul's Tourism Characteristics

In forty one pages this literature review of Istanbul as a tourist destination is discussed with a SWOT analysis included. Twenty...

Wal-Mart's Continued Growth

This 8 page paper discusses Wal-Mart's financial position, and suggests that the retailer's continued growth is unlikely to falter...

Student Case Study on Dentyl pH and Fresh Breath

2003). The company with the largest market share is GlaxoSmithKline Plc who claim nearly 29% of the market, Colgate-Palmolive ar...

UK's IKEA

can be bought to transport goods home, and then when returned a full refund given (Ikea, 2004). Weaknesses may be seen in t...

Situational Analysis of Nintendo

one hardware development hits the market there is development stared on the next development. 2. SWOT Analysis 2.1 Strengths A ...

Analysis of Allied Irish Bank

undertaken a strategy operating within niche markets on a regional basis; an effective way of using the differentiation to add val...

IPAD AND ANALYSIS

Design. The iPad has a competitive advantage in that it accesses all of the great applications that have made the iPhone so succes...

Analysis of the Competitive Position of Revlon

loses so is in a difficult position. The long term mission of the firm is "to emerge as the dominant cosmetics and personal care...

SWOTTING Trader Joe’s

paper is a SWOT analysis of the chain. Discussion Doing a SWOT (strengths, weaknesses, opportunities, threats) analysis is tricky...

SWOT of Largest Freight Company in Australia

in Melbourne, Australia by Albert Toll for hauling coal. It was subsequently bought out by a team that included its current Managi...

A Comparison of IKEA and Furniture Brand International

homes, for a very low price. Yet, there is always the high end market in any industry. Wealthy people continue to buy select items...

Keebler Cookies Marketing

seek to alter items not part of their primary product line, in an effort to ensure that they do not lose sales for reasons such as...

Analysis of General Electric

been a big influence on the compnay, If we look at the peromance fo the company before the decline triggered by September 11th it ...

Industry Competitive Position of Upsher Smith Laboratories

such that people are living longer, and when combined with the demographic changes now underway, the result is expected to greatly...

Object Oriented Database Systems (OODB)

by no means efficient. Ahn and Kim (2002) write that the upper layers of an OO database management system "should be adapted to t...

Euro Disney Problems

company itself will then be examined, looking at the strengths, weaknesses opportunities and threats. The final section will look ...

Wine Store Opening

on its side to prevent corks drying and sediment being mixed up as well as the advantageous and a darker environment the preserve ...

Guess? Inc. New Marketing Strategy Development

The appeal may have many followers in categories C1 as well as more affluent classes of B and A, as younger individuals may be in ...

Case Study on the United Kingdom's Post Office, the Royal Mail

consumer has to accept the prices and conditions set by the company. People do not have a choice of provider as there is only one....

A Federated Department Stores Analysis

least in part to aggressive implementation of strategy in addition to good planning (2003). The company prides itself on excellent...