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Essays 361 - 390

A Lara Croft and Lucozade Marketing Case Study

it is only one of some different variations, all of which may be seen as supporting the main theme of energy, for example Lucozade...

The Influence of Tobacco Money in U.S. Politics

gave more than $32.6 million in PAC and soft money contributions to politicians of both parties (Tobacco Interests, 2002). The rea...

1805 Battle of Austerlitz and Napoleon

in France and expand the militarys own power and strength (Black 45). Even though France had occupied the Papal States and Piedmon...

Endorsements by Celebrities

(Cummings, 2001, p. 52). Woods appearance was unannounced and unexpected by the sales reps (Cummings, 2001). For the next hour,...

Cigarette Company Advertising

Union has taken notice of this and mandated an upper limit of 12 mg tar by 1997, replacing the previous upper limit of 15 mg. By ...

1999 Anti FYR Campaign of NATO

by stating: "Today we are taking an historic step forward for wider stability and security in the Balkans...This decision is not ...

Italian 'Risorgimento' of 1815 to 1870 and Economic, Social, Linguistic, and Political Aspirations

In five pages this report examined the Italian campaign against foreign domination and the strengthening of unity. Five sources a...

A Case Study of De Beers

In five pages the 'Supplier of Choice' campaign by De Beers is examined in terms of competitior reaction and company strategies th...

Banking Industry and Young Professionals as a Target Market

what risks would he be bringing to the bank? If he does go with risky clients, how might the risk be managed? To some extent, the ...

Self Awareness Importance in PR Campaigns and Advertising

In five pages the pros and cons of this observation 'Self awareness and co orientation by members of a public are necessary condit...

A Political Perspective on School Choice

Many of these corporations have already been lobbying the state legislature. Many question whether this is an ethical way to run ...

Advertising Campaigns and Pretesting

informed and open dialogue throughout the process of pre-testing then it is possible to present it in a more valuable and producti...

Girls and Women Targeted by Tobacco Company Advertising

Unethical advertising campaigns by big tobacco companies, however, have been implicated as being designed to lure younger and youn...

Senator Hillary Rodham Clinton and Her Political Baggage

the media could be used to their advantage in these areas, so it is difficult to summarily dismiss the female campaigns to necessa...

Analyzing The Effect the Desert Storm Military Air Campaign Had on Warfare

technology and precision aircraft comes further responsibility in terms of using that information and technology accurately and us...

Reducing Teen Pregnancy Program Implementation

emotional stress that are associated with many social programs introduced in the school system, program coordinators have a diffic...

Taiwan and the Campaign for the Rights of Women

movement toward womens rights. One of the most important changes with regard to the changing role of women in Taiwan is tha...

U.S. Civil War and Maneuver Warfare

would support the opposite, namely, a "slow, feeble, disorganized attack" (Hughes, 2002). He also explains this strategy based on ...

A Civil War History of Devil's Den Action

Online 2002, PG). Of the nine principles of war that were used in this particular battle, the one most used was that of objective...

Madam President and the Ferraro Campaign

about it. With Gina Davis looking presidential, people are beginning to feel more comfortable with a woman at the helm. The book ...

Volkswagon Sharon and Citroen Xsara Picasso

The Sharan had different goal. The car was not highly differentiated, but very similar to others on the market such as the Ford Ga...

Competition and Sony Ericsson Markets

Today the company is a market leader, with sales in more than 140 countries, and equipment being used in more than 1,000 networks....

Graphic Artist Milton Glaser

Arts ("Milton Glaser," 2005). He would for the most part get his education in New York, but his stint in Italy likely broadened hi...

Morality, Politics, and Ecology

substances that will remain in the soil for many future decades. Current EPA findings indicate that even the most sophisticated o...

Johnson and Johnson Marketing Communications

and in 2001 unofficially took over daily operations of Johnson & Johnson as he was being trained to succeed Ralph Larsen upon his ...

Good Government Do Not Political Campaigns Make

on wooing only the most likely voters, and that group generally includes educated, white, fairly well off, middle aged people with...

The Bombing Campaign in World War II

success in World War II. While both had their strengths, both also had their weaknesses. It was the combined effort that finally...

The U.S. Presidency and the Influence of Big Money

ambition. They made it through excellent schools and law school to boot. It seems that this power couple--a president and a senato...

Degrading Business Ethics Balancing Human Welfare and Corporate Profitability

"special rewards". Berkley Wellness Letter. (1994, Jan). Saving Womens Lives (Reducing Deaths from Lung Cancer). The Univer...

Community Sport Promotion Supported

with each other. Certainly community sport cannot solve all of societys problems, but it is a proven route to enhancing com...