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Essays 61 - 90

Assessing HSBC's Marketing

What changes have occurred and how might those changes be attributed to marketing efforts? * PEST analysis. This is assessment fr...

Marketing Proposal for Wynnbrice

increases the cost of the advertising. The first tool will be the use of short radio commercials. The majority of drivers will l...

Small Business vs. Large Business

This essay compares and contrasts human resource management between large and small businesses. The paper discusses laws, strategi...

Business Plan to Open a Chain of Fruit Juice Cafes

of a franchising model to help speed expansion in order to create a national chain. The benefits of this plan are * A gap in the m...

The Impact of Global Branding in a Small Town

life! (Kotelr, 2003) In considering the different interpretation that may be given to a message, as well as the different e...

Financial Plan: CrewCuts

beginning funds for operation to keep the company solvent through its first several months of operation; the remaining $90,000 wil...

Strategy for Oliver's Market

the addition of a small warehouse in 2004 and remodeling of the original Cotati store in 2005. Also in 2005, Olivers Market was n...

Business Plan for Establishing a Restaurant

on minimising the exposure to risk, such as ensuring that all fire codes are compiled with and that safety training and inspection...

Business Plan for BVI CinemaOne

Islands (BVI) consists of an archipelago of more than 50 islands, most of which are not inhabited. The population is low and inco...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

New Zealand Airline Prospective Business

fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...

Consultancy Business Startup

In forty pages this paper discusses a consultancy business startup in terms of business planning and implementation with a researc...

Social Media in Small Businesses

Nowadays, nearly every single business, large and small, can be found on the internet. It is no wonder that the internet is now ou...

Marketing Orientation and SME’s

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Articles on ERP

process. The decision making process is dependant on two main components, the first is the input data and the second is the transf...

Application of Planning Elements

This report is applying certain parts of an article to a small company of 200 people. The topic is strategic planning. The article...

Hospitals and Strategic Planning

In thirty seven pages this research paper examines hospital strategic planning in a literature review that could apply to a small ...

Business Sole Proprietorship

liability is offset by the relative simplicity of the income and expense records required by the Internal Revenue Service (IRS) an...

K&O

founded by Othman Kamal and Khaled Sadary who inherited a family tailoring business that had been established in 1933. Starting ...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Marketing Communications for Cadbury's Drinking Chocolate

is that chocolate is by far the most popular of all flavors added to milk. Another point important in the market is that...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

Marketing Plan for the World Wildlife Fund

the unsustainable consumption of the worlds natural resources" (WWF, 2008). The goal is to protect the environment by infl...

Marketing Surf Classes for Billabong; A Marketing Plan

is set aside specifically for the management of this project (Boone and Hendriks, 2009). 3. Marketing Plan The marketing ...

Marketing A Hotel in New Zealand

may serve as a foundations in which to build further successes. Hilton is an intentional company, and along with several subsidi...

Simply Fit Marketing Mix

Price. The product is seen as being the most critical of all the Ps of the marketing mix. If the product is of poor quality or...

Setting up a Kuwait Plastics Factory Business Plan

In eleven pellets a proposed Kuwait company for plastic pellets' manufacturing is considered in a business plan that includes conc...

It's Popcorn Time Marketing Plan and Recommendations

several years old and still seeking the niche from which it can attain and then retain competitive advantage relative to its compe...

Postal Service Business Marketing Plan

rich farmland and rather extensive mining. Though conditions may change within the current generation, Hamilton currently is too ...