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Essays 61 - 90

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

Drunk Driving - The Psychological Roots

In a paper of eight pages, the writer looks at drunk driving. The relationship between drunk driving and aggressive personalities ...

A Drink to Compete with Coca Cola and Pepsi - LOL in Australia

but to buyers who facilitate the purchases. The childrens market is one that is particularly difficult for marketers; the product ...

Can The Coffee Trade be Fair on Farmers?

Coffee is a popular drink, with the industry worth billions of dollars. The trade relies on exports from developing nations. The ...

Driving While Under the Influence of Alcohol

This research paper offers an overview of drunk driving accidence statistics, a brief description of penalties and a discussion of...

Responsible Drinking and "Drinking Games" by Malcolm Gladwell

laborers concentrated on working long hours. In addition, during the parties themselves, there were no emotional outbursts or act...

The Relationship among Race, Ethnicity and Binge Drinking

to their ethnicity and/or race. As detailed in a study by the University of Michigan, binge drinking is defined as the...

Driving Under the Influence Narrative Essay

a life sentence and serves mandatory long-term sentences. When someone decides to pull the trigger, they have made a conscious dec...

Alcohol Advertisements and College Student Binge Drinking

missing classes, falling behind and ultimately losing whatever funding may have accompanied ones higher education is but one repre...

The importance of coffee in social culture in the US

This paper looks at the relationship between coffee consumption and American cultural ideology. The writer explores coffee's histo...

Sports Drinks and Marketing Management

In eight pages this paper discusses Quaker Oats, Gatorade, the sports drink industry in a consideration of management, marketing s...

The Causes of Effects of Binge Drinking

(Roan 01E). Binge drinking causes adverse behavior. The effect of this is rape and sexually transmitted disease. Accordin...

California and Drunk Driving

In five pages California is examined in this consideration of drunk driving with conditions discussed and a decade long study exam...

Competitive Market Audit and Analysis of Gatorade in Nigeria

combating dehydration, which was limiting their performance- hence Gator....ade. ...(The marketing phrase,) "Gatorade made the dif...

Drinking Age Lowering

In seven pages this paper discusses state policies regarding the drinking age and examines the state advantages to lowering to eig...

The Problem of Binge Drinking

The writer examines the problem of binge drinking, with particular emphasis on the issue it presents on college campuses. The writ...

Innocent Drinks Value Creation

of the company along with the way they compete can be considered in order to the way in which they are able to create value. 2. ...

Arguing in Favor of Eighteen Year Olds Having the Right to Legally Drink

eighteen, it would encourage these young adults to form a pattern of behavior that includes the sensible and mature use of alcohol...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Market Research Proposal for A Starbucks Fruit Juice Drink

times. As the firm has a core competence in beverages it is logical that if the firm is looking at renewing and increasing sales b...

The Role of Leadership and Management within the Health Industry

and responsibilities is expanding in line with the development of new business models. The role of management in medical and hea...

Overview of the Footwear Industry

In twenty pages Reebok and Nike are featured in this footwear industry overview that considers practices within the industry, corp...

Cablevision and The Cable TV Industry

If we isolate out industry consideration to the cable television companies that we can look this as a mature industry. In 1997 the...

Tourism Industry and Employee Empowerment

more than likely to have positive things to say about an employee. In one instance, for example, on a cruise ship, a family found ...

Social Considerations for the Alcohol Industry in Poland

significant reduction in mean alcohol consumption among the major targets of its Strategy Health for All in 2000" (Moskalewiczi, 2...

Retail Automotive Industry

in sales over July 2006 (Merx, 2007) and Ford experienced a 19 percent drop (Collier, 2007). In fact, Fords overall car sales drop...

Aquarius Marketing Case Study

Other resources may include statistical website. The important aspect is that many researchers need to be able to gain access to t...

Service Industry Liability and Drunk Drivers

Would the bartender be considered liable for the deaths of those innocent people? Was it his responsibility even though the drunk...

Teen Drinking and the Effects of Parental Drinking

researchers question the association between adult alcohol use with teen alcohol use. Furthermore, for those adults who do use al...

Considerations for Setting up a Business Selling Alcohol

with desert. Prosecco - A fresh and fruity sparkling wine, with a soft, long lasting thirst quenching taste. Ciders and Beer Ci...