SEARCH RESULTS

20 miles of each other, and the highest per capita rate of PhDs in the country. Central to the three cities is Research Triangle ...

market and audience The target market Starbucks is part of the problem. The core target market in the past have been office worke...

the company with violating the Consumer Protection Act when their ads focused on the toys that came with the Happy Meal (Burke 200...

new young consumers...It does this by creating a complex tobacco marketing net that ensnares millions of young people worldwide, w...

specific group, therefore, gender stereotyping is dividing the population into genders and then developing stereotypes based in th...

and Goshall, 1989). Antal (2000) argues that in order to develop the skills and ability to respond to these challenges there are ...

Columbia is trying to prepare. Everyone involved including employees themselves understand that change - even positive change - i...

an empty cereal box, the broken dishwasher, the expiring car lease, a bad hair day . . ." (Ephron, 1998, p. 14). In short, it isnt...

Burgum. "With the commitment of our 2,200 global channel partners, more than 2,000 team members, and the tremendous people and tec...

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

In five pages this paper considers how advertising's use of stereotypes has contributed to the negative formation of gender attitu...

In twelve pages this report examines PepsiCo in a corporate profile that includes discussion of its expansion efforts, subsidiarie...

have seen advertising become so important within industry that many of the larger corporations now have advertising firms actually...

explore the immense power that the mass media holds over the publics opinions and views and examine its ability to shape and influ...

impossible is now easy to achieve. Creativity, and changes in creative forces, is important to be recognized and understood. It i...

Advertising's role in making or breaking a business is the focus of this paper consisting of six pages. Six sources are cited in ...

In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, an...

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

The evolution of automobile advertising is considered in this paper consisting of five pages and refers to Renault and BMW Europea...

In five pages recent cases involving deceptive advertising are considered in a discussion of unethical and deceptive advertising d...

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

In thirty pages this report considers European and American approaches to pharmaceutical advertising in an examination of similari...

In ten pages this research paper examines how advertising influences consumer spending habits in a consideration of how consumer d...

In this paper consisting of four pages the significance of promotion in advertising is discussed using the lessons learned by Levi...

buying habits are a part of growing up, however. That teenager from years ago who left home to live on their own without having l...

presence of subliminals still raises the issue of mind control. Critics say that if software can subliminally encourage increased...

2004). As this indicates, disease education in the EU is allowed, but American-style DTC advertising is prohibited. Consequently...

not known, but because things are not completely dismal, and there is a still a market for Gaps products, the turnaround could hop...

People identify, after all, with people that are similar to them. Ebonics has the potential, therefore, to serve as a common link...

and Congress members, and I think hed like to see his profession get some respect. (Sullivan, 2003). This is another reason for ...