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Essays 151 - 180

Proposing Increasing a Minor League Baseball Team's Revenue Streams

as well. If pricing is too high, there will be more unsold seats. Another part of pricing is whether or not there should be tier p...

Target's Marketing Audit

2. Environmental Analysis 2.1 Technology The company makes use of technology in numerous ways. The development of the industry s...

Analysis of Hilton Hotels

of 2004 the company had a total of 2,259 properties with a capacity of 358,000 rooms. Of these 115 of the hotels saw Hilton Hotels...

iTunes Marketing

and would not consider using any other site other than iTunes due to the high level of brand loyalty. Sarah is in...

Repositioning Harpers Bazaar

the product, the features it offers, the use of brand names, the sizes packaging and presentation. In repositioning the magazine i...

Michael & Evans Houseboat Holidays

is excellent. * The company offers personal service. When a customer rents a houseboat, they receive personal instruction on how t...

The Joslin Diabetes Center

and fitness corporations, and food and beverage manufacturers ("Joslin Diabetes Center: Cause-Related Marketing," 2008). How migh...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

Problems in New Orleans’ Schools

only one year, and school officials who were being indicted for theft and bribery (USA Today). There were budget deficits, and bui...

Reflection on Current Curriculum Assessment Practice

retain for a short period but fail to retain over the long term. Also, educational research suggests that standardized testing doe...

Launching a New Product

the face of competition, if it is a niche market product it may be difficult to reach those who will be interested in marketing an...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

Plan to Increase Business for Dubai Internet City

free economic zone under the concept of clustering, allowing films of a similar nature in the same or similar industries in the sa...

Analysis of the Sullivan Ford Auto World Case

The owner had become well known in his community and was actually liked and respected (Lovelock & Wirtz, 2007). His daughter, Caro...

Is the Marketing Mix Outdated?

guiding tool for decades. During this time the marketplace has changed a great deal. There are increasing forms of media, the pace...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

Furniture Bank Case Study

activities. A major consideration for the acquisition of the trucks is to assess the value it will provide. The acquisition of t...

Planning a New Product Launch

installed in a south facing orientation even when placed on due east and/or due west facing roofs so all installations may be desi...

Assessing and Presenting BevCo's New Product

BevCo, a fictitious drinks company, wants to develop a new drink. The paper is written in two sections; the first examines the op...

A Tool Against Child Abuse

This paper considers A-1654, a new New Jersey law requiring the education of new parents about what constitutes child abuse and ho...

The Differentiation of Emirates Airlines

various characteristics such as the range and variety, the quality of the product, the features such as the use of brand names as ...

New Search Engine for the Chinese Market

relevant influences that will reflect in the potential search engine user need. The market is China is one that is growing rapid...

MARKETING OF A BEAUTY SPA

to apply the 7Ps concept to a specific service she recently experienced. The service in question is a beauty spa. Though a specifi...

Marketing of the Maimonides Hospital

Coronary Intervention Excellence Award in 2008, 2009 and 2010. The second set of excellence is the Jaffe Stroke Centre (Maimondies...

Marketing Mix Articles

The writer locates and discusses four different articles that deal with the different elements of the marketing mix, also known as...

McDonalds Marketing Mix

acceptance of variance in the way that the marketing mix is managed. 2.1 Product The first element of the marketing mix is the ...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Disillusioned Characters in Brave New World

this brave and controlled new world. Happiness is a mass illusion in this new world order, and as is the case with most widesprea...

Overview of Rollerblade Inc.

In six pages this paper examines Rollerblade Inc. in a consideration that includes the 4 Ps and a SWOT analysis. Seven sources ar...

General Marketing Overview

In eight pages this paper discusses marketing in a general overview that includes conceptual definition and consideration of such ...