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Essays 271 - 300

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Ethical Issues with Regard to Marketing Prepackaged Foods to Schools

of revenue for under-funded schools, it is difficult to get them removed (Van Staveren and Dale, 2004). They contain, in addition ...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Food Intolerances, Food Allergies, and Weight Gain

While not all cases of obesity can be related to food allergies/intolerances, it is likely that many can. Food intolerances...

Fast Food, Dietary Additives, and Other Food Concerns

Our conception of the ideal diet is shaped by a number of factors. As Pollan observes, many of these factors are political and sh...

How Culture and Ecology Play a Role in Food Choices and Food Preparation

grow up learning how to cook authentic Chinese fare and crave stir fry vegetables. Another individual who grew up in a Jewish fami...

Market Research Approaches

In six pages the various ways of conducting market research that are available to an entrepreneur are examined. One source is cit...

Food's Basic Chemistry

In thirteen pages this paper examines polymer and lipid composition and their role in food chemistry along with the roles of pecti...

Wal Mart's Marketing Approaches

In sixteen pages this paper examines the various marketing approaches taken by Wal Mart in an assessment that includes policies, s...

Food That is Genetically Engineered Food

In six pages this paper examines the global hunger issue and the Third World impact of genetically engineering food. Seven source...

Transactional and Relationship Approaches to Marketing

In twelve pages this research paper considers transactional and relationship marketing methods in a contrast of differences. Eigh...

Twenty-First Century E-Marketing Approaches

offers to find the "perfect" consumer for a particular product or service. Karpinski (2003) explains that doing that is "the Holy ...

City of Daugavpils and a Long Term City Marketing Approach

In sixteen pages a long term marketing approach that might improve the attractiveness of the rundown city of Daugavpils to both to...

Food's Anthropological Symbolism

and societies (Counihan, 1997). This is evidenced in both food habits and human behaviors (Counihan, 1997). More specifi...

Acme Foods' Alteration of the Process of Product Design

of Acmes product. Lunchables(r) have been available for years, and many Lunchables(r) customers will pick up several of the kits ...

Evaluating Quest Foods' Customer Service

information and make changes to accounts or orders on a 24-7 basis. This means that access to a web site where work can actually b...

Vegetarian Diets, Pros and Cons

This research paper pertain to 3 scholarly articles that have relevance to the topic of pros and cons of vegetarianism. The writer...

Health Care Marketing - A Binary Approach

purposes of this example, one might consider Southwest General Hospital in San Antonio, Texas. This facility makes for a good exam...

VEGETARIAN DIETS FROM A MORAL PERSPECTIVE

abstain from killing a little far? These religious groups arent necessarily taking the directive not to kill too far, rather, they...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Comparing Huntingdon and Fukuyama in the Post 9/11 Environment

west to spread democracy and aid in economic modernization are making the situation worse as these are related to the differences ...

Fundamental, Technical and Market Based Forecasting for Currency Exchange Rates

rate movements is renowned for being difficult; it is this that has lead to a very active market in currency derivatives where dif...

Assessment of Beer and Nohria Article "Cracking the Code of Change"

looking at their own model of Theory E and Theory O change. The change model that was developed in these two theories reflected th...