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Essays 61 - 90

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Global Marketing Strategy; With Specific Attention on the Automotive Industry

new buyers. It is also notable that the firms which have had the greatest drops are those with the weakest marketing, whol...

WTO Entrance Bid by China and Its Media Coverage

example of the ever-expanding (or more accurately "shrinking") international arena as the new "global village." China and the WT...

Advertising to the Global Community

segments, whatever those segments may be. Many nations have less well-developed sources of market information than are available ...

In Defense of Gaming

the most important issue is "the way youre thinking that matters" (Johnson 40). In other words, Johnson focuses on the fact that ...

A Company that Uses FaceBook and Others

All sorts of business have learned about the advantages of social media in creating brand awareness, brand loyalty, customer-engag...

"Dr. Glass-Case" by De Cervantes

Cervantes "rather formulaic" descriptions of Italian cities were "perfectly in tune with the rhetorical canons of the time" (Cerva...

The Impacts of Digital Technology on the Production and Consumption of Media in Indonesia

and a range of problems for women, the "New Order" regime under Suharto focused on mass media messages that put women in their pla...

Security in the Global Context

this has impacted on the emergence of the security issues. There are a number of definitions which look at different perspectives ...

The Politics and Social Views Concerning Nanotechnology and Nanomaterials

Nanotechnology is a relativity recent science. The writer looks at the way it has been received by discussing the political rheto...

Man and the Mass Media: The Theoretical View of Marshall McLuhan

culture through the medium in which it is developed. In a number of McLuhans books, including Understanding Media: The Extensio...

Media Takes a Constructionist View When Reporting on Sexual Behavior

sexual behavior that conforms with their personal desires. Obviously, when a child would be harmed, or even murdered, such tendenc...

"Explaining Globalization" - Review And Evaluation

Is there a time when an individuals interests supersede those of the masses? These are ethical questions posed each and everyday ...

Oppenheim's Media Violence and Television

to conform to these, or to rebel against them. Thoman (2003) makes the point that the American Psychological Associations survey i...

Jenkins' and Massumi's Look at Popular Culture

let the media do what it wants. Another question looms large. How does politics invade the culture? It seems that today, politics ...

Sexual Stereotypes, Occupations, and Children's Views

workplace is an industry ill, one that has run rampant over the past couple of decades. Only within this time frame has society c...

Media Monopoly and Ben Bagdikian's Views on Reform

(and most of them own all three types)? Control of the types of perspectives that are allowed into the cultures mainstream. They m...

Spike Peterson and Anne Sisson Runyan on Global Gender Issues

In seven pages this paper considers issues of global gender from Peterson and Runyan's perspectives and include relating global is...

First World War Propaganda and the English Media

may have taken creative liberties with contemporary fact. At the outbreak of World War One (1914-1918) reports flooded the ...

The Concept of Popularity and the Views of the Mass Media in England

9 pages. This paper provides an overview of the way in which the idea of popularity has changed over the past 50 years, with a fo...

911, the Media, and Ethics

In six pages the media coverage of the September 11, 2001 terrorist attacks is evaluated in terms of ethics and then applies the p...

The Social Issue of Desensitization to Violence as a Result of Media Exposure

view of the systems and factors that impact the development of the mind. The philosophical premise was linked to the assessment of...

Changes in Global Governance Following the 2008/9 Recession

very viable market for the majority of lenders as well a serving an important purpose allowing many borrowers access to funds to h...

Gender Identy as Affected by the Media and Video Gaming

A 16 page essay exploring gender roles as they are affected by the media and by video games. These influences promote aberrant vi...

Expanding Global Supply Chains into New Markets

convergence. There are also other factors are work, increased costs of transportation and concerns regarding the damage of global ...

Can Reporting on Terrorism Expand Mental Models?

The writer looks at the way terrorism is depicted in the media and assesses if this has lead to increasing the world view of the a...

Effects of Body Image on Young Girls and Women

and anorexia nervosa addressed in the paper. Legrand, Doroth?e. "Subjective and Physical Dimensions of Bodily Self-Consciousness,...

Developing a System of Effective Global Governance, Is It Possible?

Different theorists have considered whether or not it is possible to have a single system of global governance which is both good ...

Arguing About 'Fantasy Violence' Facts

A 2000 article by Richard Rhodes regarding the media depiction of violence forms the basis of this paper containing five pages and...

Child Development as Presented in Harry Potter, Pokemon and the Iron Giant

The writer argues that many things can be learned about child development by reading the Harry Potter books, and by viewing the mo...