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Essays 631 - 660

Traditional to Customer Targeting Marketing Strategy

is not greatly adversely affected by the downtime of line configuration changes. Gomes, et al. (2003) investigate a company...

Marketing Strategies and Canon, Inc.

for its innovative tendencies (Holstein, 2002). While the smaller businesses has been Canons niche, during the early 2000s...

Marketing Strategies of the Mills Corporation

About 30 percent of the REIT itself is owned by Kan Am, a German investment syndicate (Stimets, 2005). The...

Marketing and Strategy

In a paper of four pages, the writer looks at strategy and marketing. Nike and Apple are examples of companies analyzed. Paper use...

Marketing Strategies for JP Business Solutions

In a paper of five pages, the writer looks at marketing strategies. JP Business Solutions is used as a hypothetical case study. Pa...

Marketing Strategies For The Sonic PDA

such as mobile or cellular telephones and lap top computers, as well as being internet users. We may also want to target early ado...

IS CUSTOMER LOYALTY IMPORTANT TO A MARKETING STRATEGY?

Examines whether customer loyalty is absolutely necessarily to a successful marketing strategy. There are 8 sources listed in the ...

A Successful Marketing Strategy: Clearly Contacts

This 3 page paper gives an overview of the campaign strategies that the Canadian company Clearly Contacts uses to get more buyers....

Leadership, Strategy, Foreign Markets, and SBC Communications

traffic, say - at a big discount" (Mehta, 2003, p. 151). In addition, each state got to set limits to how much the Bell companies ...

Strategy For Marketing The University of Phoenix Online

film directors who also could not cut it in the real world, teach what they have learned. In some way it is better to have qualifi...

Strategy Plan and Marketing Mix for Slip on Soccer Cleats

do quite well, forcing other competitors to keep up with it. One major component of the marketing mix is, of course, the...

Vodafone in Nigeria and Potential Market Entry Strategies

However, the entrance into the market is not as simple as this, with many different influencing factors. Porters Diamond m...

E-Marketing Strategies for a Computer Company

benefit of Prehistoric Computers. Having said that however, the one big disadvantage is that the information supplied by t...

Marketing Strategies for the Fitness and Body Building Industry

potential target market (Kotler 429). This is untaken using "memory tests " and "learning tests" (Kotler 430). Another name may be...

New Market Entry Strategies of Wal Mart

is that for all its innovation in retail, Wal-Marts ethical base needs to be strengthened. Positive Aspects Formerly the wo...

Gatorade and Tylenol, Marketing Strategies

that sixty percent of consumers believe a company with a good reputation would not sell poor quality products (Bell 1994). ...

Integrated Communication Strategies and Dog Food Marketing

these are all effects and to what extent they are effects of the advertisements (Kotler, 1999). This is true regardless of ...

Marketing Strategies for The Body Shop

image that was perpetuated by the use of young beautiful models (Chryssides and Kaler, 1999). This she felt was misleading. The as...

The Strategy and Marketing of Coke

forward, however, in the dominant poison that the company hold this is a luxury they can afford, as this will also create good pub...

Wal-Mart's E-Marketing Strategies

on the Internet as far as becoming an e-commerce business. Cynthia Lynn, a spokeswoman for Menlo Park, Calif.-based Walmart.com, ...

International Marketing, Strategy Shift, and Coca Cola

yet consistent with Cokes overall goals. The company suffered massive setbacks in Europe when contamination in cans sold in...

Marketing Strategies for Juice Bars

research; whether that research involve scoping out the competition (which well review later), reading articles in industry public...

Strategies for Market Entry

goods are produced they need to be exported to the country concerned. This may be undertaken directly. For example, Zanussi produc...

Nike's Internet Initiative, E-Nike and E-Marketing Strategies

Nike." Beyond Michael and Tiger Two of the sports worlds biggest superstars, Michael Jordan and Tiger Woods, are tied to Nike thr...

Direct Market Strategy Development for UK Company

of interest allowing direct marketing to be targeted, either by direct mail, the telephone or e-mail. The first stage of any direc...

Marketing Strategies For Dove Brand Soap

familiar with. Before using the case study, theory should be explored to provide a basis for discussion. II. Marketing Operatio...

Possible Strategies for Market Leaders Targeted by Ambitious Competitors

In six pages the ways in which ambitious competitiors target market leaders are considered with strategies and approaches both rea...

Comparing Operational and Marketing Organizational Strategies

In ten pages this paper relates competing organizational strategies within the same company, outlining similarities and difference...

Military Marketing Strategies

tell their audience and to offer in the way of recruiting facts. It would be more effective to market separately so that the publ...

Strategy For Marketing Movado Watches

This paper examines the company's use of marketing strategies, including an explanation of The Four-P's. This five page paper has...