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with just over 67% of the industry sales in 2004. In terms of market share the French manufacturers are highly preferred by the Fr...

more targeted micro-marketing" (Mass marketing comes unplugged, 2005), primarily because it is no longer possible to gain a mass a...

licensing agreements sees Coca-Cola Company retain control of the empire while many of the companies tat bottle the product carry ...

in 1862 and is one of the longest established hotels in Queensland Australia. Located at 39 Stanley Street, Rockhampton, QLD the h...

needs to capitalize on its first-mover advantage with the 787, gaining commitments - and deposits - on as many units as possible b...

In seven pages this paper examines compact cars in a consideration of market shares, promotions, brand management, and various mar...

had entered was one very different form the home markets and in years before the brand had become known as a young brand, but did ...

for this particular company would likely be older college students (who can drink), single adults who have just graduated from col...

with a successful business in London and had a major impact on the entertainment industry. The marketing was carefully manipulatio...

able to produce goods at a much lower cost than the competitors, which does not mean they have a lower price, but have a higher pr...

In sixteen pages this paper examines how to market high quality pizza via supermarket delis with advertising and marketing strateg...

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

In a paper consisting of twenty pages charge card and credit card markets are explored along with trends including Visa and Master...

In eight pages this paper discusses stock market investment strategies with the emphasis upon options, stocks, and bonds with tech...

In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

also provide an example of financial statement -- one that belongs to Proctor and Gamble -- to provide an idea of cash flow, balan...

to re-launch this service to this target market with a budget of ?1,000. The best way to look at this is to consider the theory be...

In six pages this paper compares and contrasts 2 commercial Internet websites in an examination of differences and similarities re...

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

This paper examines marketing strategies such as Focus Groups and Internet marketing as they pertain to the concrete industry. Th...

In seven pages this paper discusses various types of global branding strategies including tailored marketing and the blanket singl...