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Essays 391 - 420

THE MARKETING OF A NETBOOK

The current advertising focus for this product is television, as manufacturers scramble over each other to promote the netbook and...

The role of Mass Media

The media thrives on ratings, which is why there are so many scandals and issues involving controversial topics. People want to se...

A Fat Guy in a Thin World

and concepts that make it clear that the skinny people of the world are the beautiful people and the heavier people are the dregs ...

THE MAKING OF A PRESIDENT: IDEAS AND ACTIVITIES FOR "SPIN"

be taken into account. 1) Medias impact on the voter. Its difficult to determine what influence the media actually has on ...

BSC in SME’s

these also have an impact on cost. Therefore, the balanced scorecard have the potential of raising awareness of issues such as res...

SOCIAL MEDIA AND THE WORKPLACE

government of Ontario banned its employees from access to Facebook (Minken, 2007). Why? Two reasons: Derogatory comments about the...

Effects of Body Image on Young Girls and Women

and anorexia nervosa addressed in the paper. Legrand, Doroth?e. "Subjective and Physical Dimensions of Bodily Self-Consciousness,...

The Marketing Medium Choices for Apple

approach; it can be very expensive. The use of television advertising may also be difficult due to the high level of interference ...

The French Lieutenant's Woman

fact is not as clear in the film. The film is allowed the benefit of constant juxtapositions out of place and time. The book depen...

Launching A New Grill

gained in the different areas (Douglas and Wind 1987). When considered in this context there do appear to be arguments in favour o...

Comparing Perspectives Presented in the Printed Media

equivalent factors, such as the costs. The presentation on the Business Week web page is equally bland, the advertising that takes...

Popular Culture, Cinematic Violence, and Media Literacy

to the family, children, political leadership, and sexuality" (Wee, 2006, p. 50). Links have been discovered between these violen...

Protecting Digital Material

download a property and make a copy of it that is so good its impossible to tell it from the original; they could then sell the co...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

Advertising and Popular Culture

goes on to say that "the argument here is that advertising, while sharing many attributes with popular culture, is a categorically...

Media Tools

information at a rapid pace. Social recommendation sites on the other hand allow for the best of social networking and bookmarke...

Analysis of Shop4Now

abandoned part the way though. The strong relationship with the creation of the superquinn4food, which alone has 25,000 shoppers, ...

Media Ethics Case Study Analysis

A case study in media ethics by Wilkins (2009) provides information about the Columbine shooting and media coverage. When there wa...

Tourism and the Internet

the internet as a distribution channel. 2. Patterns and Influances on in Tourism Tourism is one of the few areas of continued ...

Print Media and Wealth and Power

the idea. The client hires the ad agency to put their information on the pages of magazines, newspapers, and in other forms of med...

Homelessness, Mental Illness, and Social Intervention

least. Description of Agency XYZ is a small organization that attempts to address the needs...

Can Reporting on Terrorism Expand Mental Models?

The writer looks at the way terrorism is depicted in the media and assesses if this has lead to increasing the world view of the a...

Dyson’s US Strategy

(Porter, 1985; 120). This means that the products different in some way, this may be real value through features and extras, perce...

Otherness in the Reporting of Terrorism

potentially interpreted may be assessed in temrs of this apprach, not only looking at the style and whether or not it is effective...

Data and Two Hypothetical Businesses

Foodie is an app that uses big data to understand user's food preferences. Wandr uses big data to link travelers with other travel...

Cisco: Expanding to Consumer Level Campaigns

This 3 page paper gives an overview of the company Cisco. This paper includes a discussion of how social media can be used to keep...

Use of Social Media during Disasters: Article Critique

This 3 page paper gives an analysis of an article focused on the use of social media and the earthquake in Japan in 2011. This pap...

Presidential Candidates and Social Media

This paper outlines the importance of electronic media in modern campaign tactics. Extra credit profile of an ideal candidate is ...

Using socially Oriented Media by Youth

This 3 page paper gives an overview of some positive and negative parts of social media use. This paper includes things such as ad...

Electronic Commerce and Technologies

This 3 page paper gives an overview of how social media and mobile devices help electronic commerce. This paper includes and descr...