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Essays 751 - 780

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Corporate Bond Markets and the Euro's Impact

have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...

A Regression Analysis Example

industry, with the share price for Ford and then the US retail sales for new car dealers (in millions). We will use this second se...

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

Second Hand Cars and UK Consumer Law

the law, is subject to various guidelines. It is necessary to consider, for instance, the age and previous mileage of the car: wha...

Global Markets for Wine and Its Influences

Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...

U.S., China, and Pollution

Institute, 2002). Only one-third of urban Chinese have access to gas for cooking (World Resource Institute, 2002). The situation ...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

A. Phillip Randolph and His Influence on Labor Unions

young Randolph, and in 1911, he made his way to Harlem in search of employment. Soon, he, too, was one of the impoverished Africa...

Warranty and Advertising in the Automotive Industry

2001). The Japanese manufacturers allocate larger percentages to local spots - Nissan put 35 percent into spot TV, Honda put 33 pe...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Target Marketing Methodology

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

Used Car Price Negotiation

salespersons are going to use. For instance, one ploy is to ask the potential buyer if they will buy the car if they can agree on ...

Journal of Cleaner Production Marketing Plan

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Electric versus Alcohol as Alternative Fuel for Automobiles

In this paper consisting of ten pages these alternative fuel sources for cars are examined with the conclusion that despite their ...

The American Experience of a Polish Immigrant and His Business Selling Used Cars

In five pages this report exhibits reporting in a combination of neighborhood business and human interest in the story about small...

Cars and The Grapes of Wrath by John Steinbeck

In 5 pages this paper examines what the car symbolized in this classic novel by John Steinbeck. There are 5 sources cited in the ...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Personal Impact of Witnessing an Auto Accident with Injuries

totaled vehicle. The police interrogated the two men, who, it turned out, had been drinking and driving, with the driving testing...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

The Safety of Air Bag Use

or she may in fact be killed by an air bag ("In the" 2). The agency explained that children under 13 should not ride in the front...

Pullman, Illinois and George Pullman

In five page this paper examines the town of Pullman, Illinois in a consideration of whether or not its construction satisfied the...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Overview of American Muscle Cars

In eight pages this paper discusses the desirability of the American muscle car despite sophisticated automotive technological adv...

Unpopular Option of Car Pooling

In four pages the reasons why popular society does not embrace the concept of car pooling in order to save in the costs of transpo...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Creative Essay 'Riding with a Dog Who Smelled Like a Skunk'

In three pages this descriptive and creative essay presents a narrative recounting a long car ride in which a family was accompani...