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Essays 31 - 60

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

The Decision Making Process of Apple iPod Purchasers

described as a premium brand, where quality accompanied price, with a strong image and personality embracing style and innovation....

Creating Repeat Business for Build-a-Bear

more effective direct marketing, with the collection of owners details, (or their parents details when undertaking is of age), and...

Case Study on Activity Based Costing

In six pages a financially troubled public broadcasting company is examined in terms of the issue as to whether or not a new video...

Behavior of Buyers

often with a higher age. However, there are some trends we can gather even at this level. The choice of a holiday is one of a hi...

The Marketing Of Prescription Drugs

A five stage model looking at problem recognition, information search, evaluation of alternatives, purchase decision, and post- pu...

The Late Delivery of Damaged Goods Purchased Under a FOB Contract

bring English law onto the same level as international law and international jurisdictions (White and Bradgate, 1993). In...

Likelihood of Impulse Buying Assessed

general purchasing theory. It has been known for a long time that consumers may be divided into various grouping dependant on thei...

Real Costs and Benefits Determination

over a five-year period. Table 2 demonstrates that the total annual savings at a discount factor of 10 percent is $1,137,210 rath...

4 Articles on Purchase and Inventory Control Management Reviewed

or a cheaper alterative will do the same job. This is the way of controlling spending, but to management costs and spendin...

Developing a Model to Analyze Buyer Behavior

In a paper consisting of sixteen pages a model is developed that will identify buyer behavior regarding purchases and influence ba...

UK Financial Services and Marketing

In seven pages this paper examines the financial services' market in the United Kingdom in a consideration of purchase types, purc...

Purchase Orders and Internal Control

The purchasing department has only to formally place the order for the item and issue the paperwork that will authorize payment wh...

Marine Products and Consumer Choices

already is immersed in the world of fishing technology. The paper will examine if the new products would be considered a step up i...

Trade Practices Act 1974 Australian Law Case Study

this to be held the transaction must be seen as being akin to trade and commerce. Normally the sale of a property may be seen as e...

Consumer Purchasing and Motivational Theories

In ten pages this essay features the hierarchy of needs developed by Abraham Maslow in an assessment of the statement 'Motivationa...

Controversial Marketing's Uses and Value

other aspect that will gain attention. The value may be questionable when negative publicity is received, or the individual...

Ethical Case Study; Is It Ethical for an Employee to Use Work Time for a Personal Projects?

actions" (dictionary.com, 2007). Therefore, it needs to be considered whether or not the actions of the employees were right or wr...

Marketing Case Study; Beauty Products (Singapore) Ltd and the S&S Skincare Range

but the skincare brands owned by the company are not demonstrating an increasing level of sales proportional to the market increas...

Content and Process Based Motivation Theories

relationship (Armstrong, 2009, p320). Process theories place an emphasis on the differences that are found in employees, and inste...

Juvenile Deliquency as Revealed in Rebel Without A Cause

is an eternity to teenagers. It was his intention to tell the story of a generation coming of age in one night" (Hyams et al PG)....

Issues Pertaining to Globalization

aided these countries in reducing the technology gap, facilitating their production of exports (Stiglitz, 2007). The globalization...

Ainsworth/Attachment Theory

following discussion of attachment theory, which particularly focuses on the contributions of Ainsworth, offers an overview of it...

Influences Buying Decision Process

A generally accepted process divided damage different stages, including the recognition, information search, assessment or evaluat...

International Economic Issues and Influences

to support the US economy as they are a major purchaser of Chinese goods. Where there are large deficits this also has an impact...

Debate on Mental Health Parity Legislation

is still very much on the burner as far as an issue we want to see addressed before we recess" (Landa, 2001; p. 8)....

Swaps, Interest Rates, and Investments

In five pages a student submitted case study examines different types of investments, different return rates, and investment parit...

Gender Parity and Canada

cultural views on gender parity. It has been argued that gender parity in Canada has been achieved more than in many other Wes...

How to Use Net Present Value (NPV)

The calculation will look like this however, although we are told there are savings, which we will treat as revenues, of 100,000 a...

Parity, Exchange Rates, and Israel

In fifteen pages this research paper discusses Israel in a consideration of rates of currency exchange, balance of payments and ho...