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Essays 451 - 480

Application of Planning Elements

This report is applying certain parts of an article to a small company of 200 people. The topic is strategic planning. The article...

Security in the Global Context

this has impacted on the emergence of the security issues. There are a number of definitions which look at different perspectives ...

Reflection on Experiences as a Marketing Intern

Neal full responsibility for the marketing activities in the period of the internship (23rd May - 18th June). A number of differ...

The Acquisition of Clipper Windpower by United Technologies

United Technologies which an agreement with Clipper wind power to purchase the remaining share of the company brining the total co...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

The Music Industry and E-Commerce

While record companies resisted the shift towards digital sharing of music at first, the wiser institutions have since acknowledge...

The Application of Behavioral Economics and Utility Maximization

advantage of free shipping, even when one has to spend more to obtain it. The concept of behavioral economics is not new, it cam...

Changes in Global Governance Following the 2008/9 Recession

very viable market for the majority of lenders as well a serving an important purpose allowing many borrowers access to funds to h...

A Whitepaper on FInancial Reform

signed into law several sweeping financial reforms aimed at stabilizing an economy in danger. As with all reforms, the Dodd-Frank ...

Developing a System of Effective Global Governance, Is It Possible?

Different theorists have considered whether or not it is possible to have a single system of global governance which is both good ...

Fair Trade

that it requires local people to adjust to its way of doing things - such as operating with a high degree of mechanization - and i...

Home Loan Mortgage Company Corporate Culture

organization. It includes all the written and unwritten policies and procedures. It is historical and traditional and thus, it pro...

Automating Systems at Colfax Furniture

replace the existing computer, particularly when it never has performed to the expectations with which it was acquired. The curre...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Analysis and Strategy Development for Harley-Davidson

through the harsh economic difficulties that are coming, as a result of the credit crunch, as well as help it to gain market share...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

Global Warming

climatologists, and whats fueling the heated, polarized debate over global warming" (PBS, 2007). Such information gives data which...

The Global Workplace

they lived (McClelland, 2000). In addition, for Marx, human production was the foundation of the "economic structure of society" ...

Gap Analysis: Global Communications

An 11 page paper discussing options available to Global Communications, a company planning to offshore much of its customer servic...

Assessment Three Cinema Websites Using Nielsen's 10 Heuristics

advance whilst reducing queues and pressures on the box office, an effective use of resources (Nellis and Parker, 2000). Many cine...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Global v. National Interests

and when" these problems appear(Carey and Shapiro, 2004, p. 18). Many people would argue that problems with relying on high carbon...

Is An Improved Conceptual Framework Is Likely To Enhance The Capacity Of Users To Make Sound Financial Allocation Decisions?

scenarios to those mentioned above are to be avoided and increased clarity is to be achieved. However, it may be argued that many ...

10 Drivers for the Development of Manufacturing Industries in Small Economies

level of income available in an economy to make the purchases it will also increase the pressure on government spending on the wel...

"Explaining Globalization" - Review And Evaluation

Is there a time when an individuals interests supersede those of the masses? These are ethical questions posed each and everyday ...

GUCCI: The Naked Truth Or Just In Fashion?

argued as viable and attractive to marketers for a number of reasons, it may attract voyeurs, there could be a shock value, the fo...

Global Warming

as other problems associated with global warming, but one can readily envision how increased air pollution will cause many health ...

Starbucks International Operations

access to prime real estate and better understanding of the local consumer ... In Japan the stores offer smaller portions and more...

Global Warming and Animals

the words of one individual, referring to studies involving plant and animal life in recent years, it seems that half of the plant...