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Essays 361 - 390

Potential Marketing for a Flying Car

the last column of the table. There is the potential for cross over oin some fo these target markets. 1. Business travellers, hig...

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

Assessment of the Japanese Market for Mangoes

that of Japan, a developed market, where it appeared there is an increasing demand for mangoes at the current time. In order to as...

Risk Management at Southwest

this will also incur costs. These risks can be assessed and are planed for in the way a firm buys and uses it physical assets. How...

Application of I.A.S.-1

important. It is also not limited to those nations with a well-established corporate base, either. Many of the worlds developing...

Review of "Making Horses Drink: How to Lead and Succeed in Business"

Southwest function, "220 adults do the chicken dance ... They clap and flap their wings with abandon - and were only an hour into ...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

The Potential of the Energy Drink Market

already competes with. The major competitor is Red Bull, which has 43% of the market in terms of dollar sales and 30% in terms of ...

NO Government Bailouts!

This is the boom-and-bust cycle that economists occasionally try to pronounce dead, only for it to rise up again to prove those ec...

Southwestern Forest Land Management and Land Grants

In ten pages this paper discusses the Southwest U.S. in a consideration of Spanish land grants and the controversy involving manag...

Southwest U.S. and Assimilation Pressures Placed Upon Hispanics and Native Americans

historic plight of Hispanics and Native Americans in the Southwest. Even today, in fact, these cultures are too often penalized f...

American Southwest and the Severing of Hispanic Regional Control

common practice for the Spanish crown to grant land to individuals, communities and parishes. With the Treaty of Guadeloupe Hidal...

Implementing Change in Southwest

passengers have to queue. If this is not how quarter of those who failed to gain the earliest boarding group card are likely to be...

Internal and External Influences on Southwest

the air for a much greater proportion of the time compared to its competitors. This also helps Southwest airlines retain a positio...

U.S. Southwest and the Impact of Immigration on Their Economies

are successful. Living conditions and opportunities for the illegal immigrants are explored. The study shows that while the econo...

Luis Valdez's Plays

In five pages this paper examines the US Southwest conflicts that are featured in Luis Valdez's plays I Don't Have to Show You No ...

An American Southwest August Thunderstorm

In a paper containing five pages the experience of an August thunderstorm in the American Southwest desert is considered through d...

Sacred Clowns and Talking God by Tony Hillerman

In five pages this paper examines the unique mystery texts set in the U.S. Southwest written by Tony Hillerman. There are no othe...

The Three Little Javelinas by Susan Lowell

in Southwestern "cowboy" garb. There are two brothers dressed in chaps, sporting bandanas, and wearing cowboy hats, but the third ...