Essays 31 - 60
of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...
it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...
or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...
handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...
$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...
of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...
as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...
the new millennium approaches, business and marketing strategies within the snowboarding industry will continue to present inspire...
In five pages this paper presents short essay regarding property market issues and the impact of market forces including redevelop...
A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...
In an essay consisting of five pages a proposed marketing plan for a fictitious company wishing to introduce a baby pacifier holde...
The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...
This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...
There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...
do not believe government is the best resource for solving social or economic problems and that government involvement decreases b...
In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...
Operating System market share has risen each month in seven of the last eleven months (Information Week, 2009). Sales for computer...
but GM is the largest (Bryant, 2007). * Restructuring efforts: Ford sold Hertz Rent-a-car company. GM owns Direct TV as well as th...
assortment of products at such low prices because it takes advantage of technological advances (Food Lion, Company, 2007). It also...
revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...
(Hooley et al, 2003). These are all objective measures, but the use of more subjective measures are also seen in some segmentation...
may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...
address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...
will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...
One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...
care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...
areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...
technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...
created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...
for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...