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Choice and Media Planning

campaign proved that advertising on bus shelters only was an effective way advertising. This tells us not only that the medium of ...

Power Shift from Media Owner to Attention Owner

limited for example, just because Miramax has been banned form the distribution not prevented people viewing the film. However e...

Small and Medium Size Enterprises and Mentoring

Industries in 1992, AT&T in 1992, Ames Rubber Corporation in 1993, AT&T Consumer Communications in 1994 and Armstrong World Indust...

Ethics and a Medical Malpractice Case Study

However, this feeble attempt at legal protection goes directly against another California law - termed a crime of sexual exploitat...

Vioxx and Whistle Blowing

note that amid growing danger signs, "Merck fought a rearguard action for 4 1/2 years, clinging to a hope that somehow Vioxxs safe...

Nursing Philosophy and Parse's Theory of Human Becoming

draw on the fundamental concepts espoused by the metaparadigms. Nevertheless, each branch of nursing theory approaches the subjec...

Worldwide Negative Effects of Media Advances

more beneficial than the solitary activity of watching television, or have people merely altered their focus from one screen to an...

Causes and Effects of Violence in Schools

to violent acts in the news and other programming content. Television is not alone in this respect, however. Newspapers and even...

California Mixed Media Artist Kiny McCarrick

and the work only shows the back of his head and his body down to just below the waist. Drawn in stark, bold lines, the body is r...

Ethics and Beliefs in Nursing

As this writer/tutor can only speculate on what the students personal values are, it is suggested that the student include a state...

Media Relations and Public Perception

in Chicago. These exhibition are a success as a result of the attendees that are attracted and the exhibitors that want to attend ...

Media Mogul William S. Paley

in 1928, which ultimately led to the family buying majority control shares just one year later (Paley, William S.). Once th...

Today's Business and Business Ethics

its only when they get caught with their hands in the cookie jar, so to speak, that suddenly there is the desire to become better....

21st Century Terrorism

or was considered newsworthy--it blew the Gary Condit scandal off the map--the media coverage was unrelenting. It went on for days...

2002 Media Coverage of the Gujarat Genocide

press, with the way in which information is reported, must also accept they have a responsibility. At this time it has been argued...

Code of Ethics and Canadian Nursing Values

have had ethical reservations about taking a patient off of life support, but she did not add to Lynns burden by interfering with ...

Society and Ethics of the Individual

In four pages this paper examines society within the context of personal and professional ethics and how they shape both culture a...

Nursing and the Value of Honesty

drugs and to administer those drugs in a manner that is beneficial to our patients as well as being put into a positions where we ...

Public Policy and Marketing Ethics

both of which are legal and sold in large quantities (Kotler, 2004). (Illegal drugs are also in this category but as theyre not f...

Questions on Social Economic Inequality Answered

logical because it, ultimately, benefits all citizens. Presented as straight type, with no accompanying art work or graphics -- a...

Auditors and Ethics

dealing with the actual philosophies and how they fit into the auditing profession. What well do, first of all, is define what it ...

Critiquing the Professional Engineers of Ontario Code of Ethics

of the time-honored professions of theology, law, and medicine; engineering is one of the most respected professions. Dougherty (...

Accounting and Ethics

exactly, is the definition of ethics in general? This has been a sticking point among not only philosophers, but also the business...

Balance of Philosophy and Nursing Values

not money" (Collings, 1997; p. 52). The sentiment was true long before the 1980 survey, and its persistence over time likely woul...

Media and the Criminal Justice System

that jurors, witnesses and attorneys are not prohibited from writing books after a case ends, and this could substantially impact ...

Criminal Justice I

doctrine established in Plessy v Ferguson in 1896 that kept the black and white races legally separate for 70 years. The aparthei...

The Use of Marketing Strategies in China

The current status of media in this country is developing at a very rapid rate, indeed, the government are taking measures to rest...

Communications and Technology

on the other hand, are also good for long-distance conversations (almost anywhere and any time), and again, if you want to get inf...

Marketing and Advertising in the Media

marketing as these are my preferred brands. The advertisements of this type may not be the trigger of the initial desire for these...

Small to Medium Sized Employer's Fictitious Compensation and Benefits Package

We can argue that the additional benefits are based on the model of social man. The first issue the employer was likely to have ...