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Essays 421 - 450

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

GUCCI: The Naked Truth Or Just In Fashion?

argued as viable and attractive to marketers for a number of reasons, it may attract voyeurs, there could be a shock value, the fo...

Is Brand Advertising a form of Social Pollution?

facility to sleep in relative comfort, that consumers do not buy drills, they buy the ability to make holes, it is the use that t...

Advertising and Sex

advertisers perspective, to products and commercials if there is sexual imagery presented (Video Age International 12). In anot...

Case Study Questions and Answers on Proctor and Gamble

too much money on it. We just spent a paragraph discussing that pricing a product too low would likely drive away...

Food Intolerances, Food Allergies, and Weight Gain

While not all cases of obesity can be related to food allergies/intolerances, it is likely that many can. Food intolerances...

Questioning Whether Sex Sells in Advertising

value of $256.1 billion an increase of 5.6% on 2002. Therefore, research that may indicate better ways of using advertising budget...

McCann Erickson's Project Implementation and Corporate Culture

new bar codes on its texts and this could entail a major project involving many aspects of the business. In the insurance industry...

Degrading Business Ethics Balancing Human Welfare and Corporate Profitability

"special rewards". Berkley Wellness Letter. (1994, Jan). Saving Womens Lives (Reducing Deaths from Lung Cancer). The Univer...

Food's Anthropological Symbolism

and societies (Counihan, 1997). This is evidenced in both food habits and human behaviors (Counihan, 1997). More specifi...

Defining Public Relations

free advertising for her and her company, which is now doing well. How might one explain this phenomenon? People tend to root for ...

Music and Sex

ad and an indirect effect on attitudes towards the brand (Jones, Stanaland and Gelb, 1998). Their own study revealed that women h...

Spike Lee the Man and His Work

however, is slanted in such a manner that it does not take into full account the mellowing of Malcolm Xs attitudes or the expansio...

Wartime Advertising

or literally millions of Americans. (White, 1996) "The Council originally began in 1942 as the War Advertising Council when it wa...

How Femininity and Masculinity Perceptions Are Dictated by Advertising

This paper consists of six pages and considers how advertising is responsible for determine what femininity and and masculinity re...

Tobacco Industry Advertising Goals Regarding Women and Smoking

In five pages this research paper considers teen and women tobacco addiction in a consideration of target advertising in a discuss...

Nike Advertising

How Nike has approached advertising in the past and present is the focus of this paper that contains five pages. Specifically con...

Computer Graphic Designes in the 2Oth Century

A paper consisting of 30 pages twentieth century graphic design is considered with a discussion of various influential development...

Professional Marketing Services' Marketing

In five pages this paper considers how to effectively market a new professional advertising and marketing services' business in a ...

Greek Mythology and the Product Name Apollo

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

Advertising's Positive and Negative Social Impact

In five pages this critical paper examines the social benefits and detriments of advertising. Four sources are cited in the bibli...

Advertising and Deceit

In ten pages misleading or deceitful practices in advertising are discussed in an introduction, FTC regulations are considered and...

Food's Basic Chemistry

In thirteen pages this paper examines polymer and lipid composition and their role in food chemistry along with the roles of pecti...

Coca Cola Advertising's Impact

In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ...

Market Consumption and Advertising's Impact

In seven pages this paper examines market consumption in a consideration of how it is influenced by advertising. Six sources are ...

Evaluating Quest Foods' Customer Service

information and make changes to accounts or orders on a 24-7 basis. This means that access to a web site where work can actually b...

Advertising's Subliminal Messages

idea that the forbidden is better, is still in effect. Many people will overspend on a pair of brand name jeans which they could h...

Deceptiveness of Diet Plans

of also consuming appropriate amounts of carbohydrates is going against the bodys fundamental composition. One can clearly see th...

Research on the Practice of Subliminal Advertising

Many of these subliminal messages, he points out, focus on societal taboos, such as sex, death and incest (Chen, 1990). His most f...

Advertising and the Use of Ebonics

blacks in the U.S. and the Caribbean alike (Everybodys: The Caribbean-American Magazine, 1998). Ebonics has invoked considerable ...