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seen as a maturing industry, and can intensify competition among the largest remaining firms (Hooley et al.,, 2007). The airline i...

rather than predominantly reactive to market forces influencing prices (Dognais, 2010). Marketing in terms of promotion and abil...

even if airlines are leased tends to be high (Belobaba et al, 2009). The high level of concentration and use of existing brands al...

They say we need not just a password but a good password. Any password will help but those that are easy to crack like birthdays, ...

are empowered to help the customers. The main aim is for the call center operatives so solve the customers problems. This aim is t...

things through the Southwest Way: A warrior spirit, a servants heart and a fun-LUVing attitude (LUV is the stock symbol under whic...

being difficult for the entire airline industry. The International Air Transport Association projected in 2007 that the 2008 perfo...

location and less obvious measures like monitoring Internet usage and document designations. While Mayo has an identified office ...

In this day and age of globalization and international trading, the airline looms as a massive symbol. Given its importance in bri...

MUS is not only the number of line items in a given population, but also an approximate book value of the largest item - this, as ...

during FY 2007, it carried approximately 33 million passengers and 762,000 tons of cargo (Datamonitor, 2007). Employee pro...

is an intensely competitive industry, is ruled mainly by its suppliers and depending on the economy, by its buyers as well. In ad...

relentlessly targeted Southwest in demarketing efforts, Southwest not only continued to exist. Eventually, it surpassed all of th...

into a tailspin and also impacted Qantas negatively (Dennis, 2002). Ironically, Ansett throughout the 1980s was recognized...

and basic underlying assumptions (Leading Teams into the Future, 2003). Artifacts are visible organizational structures. Espouse...

teetering economy right over the brink, taking literally the worlds travel and tourism industry right with it. All major travel d...

trying to compete. The use will be limited as the company is not in direct competition. The airline is used in many examples of st...

demand for the services may increase if they are demanded, but at the very least there is no economic pressure on consumers to red...

of lucrative space and defence contracts" (Madslien, 2005). The U.S. then threatened to take the entire issue to the World Trade O...

The development hit the news as it grounded many BA flights out of Gatwick and saw the A name brought into the news, despite the f...

that defines which are the important independent variables in any scenario. The measurable appear to be a range of factors, but ar...

to pull itself out of the mire that constitutes the greatest economic recession since the fabled stock market crash of 1929, nearl...

37th consecutive year of profitability (Southwest Airlines, Fact Sheet, 2010). Meanwhile, other airlines are struggling. Net incom...

in terms of the bottom line of profit has long been proven inadequate. Todays business professional knows instead that the cultiva...

Clark E; Lukas E, (2008, Nov), Hedging mean-reverting commodities, retrieved http://papers.ssrn.com/sol3/papers.cfm?abstract_id=12...

is useful in terms of the models, but it does not provide up to date information regarding the demands and patterns of demand as w...

Childs (1972) it is the leader, in the form of the CEO that is responsible for making the strategic choices within an organization...

fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...

genius; keeping them, however, is often a much more difficult equation. "We market ourselves based on the personality and spirit ...

mental or neurological difficulties such as alcoholism, epilepsy, heart attack or chronic heart disease, diabetes or other debilit...