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In this paper consisting of four pages how the advertising budgets of large software companies enable them to outproduce smaller c...

In five pages the use of the 4 P's by Budweiser in their advertising campaigns is discussed with specific promotions' examples inc...

This 3 page paper discusses the controversy surrounding tobacco advertising with regard to freedom of speech issues, as well as th...

In five pages this paper discusses the process an advertising agency undergoes regarding a mailer design and completion based upon...

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

How Nike has approached advertising in the past and present is the focus of this paper that contains five pages. Specifically con...

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

In a paper that contains five pages the ways in which AOL can enter the market in Brazil are examined in terms of developing a str...

In ten pages misleading or deceitful practices in advertising are discussed in an introduction, FTC regulations are considered and...

distinctly African-American and southern voice promotes a sense of New Orleans good food and good times. It would appear that thr...

In 5 pages this paper discusses how a consumer culture is created by the advertising industry in a consideration of the human natu...

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

In five pages this paper discusses how advertising uses sex as an attention grabbing tool in an argument that emphasizes its taste...

consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...

In six pages this paper examines how humor is used in TV commercials' advertising strategies. Four sources are cited in the bibli...

The writer reviews an article that appeared in Billboard Magazine, which discussed the fact that some record companies are willing...

income. Products, such as cleaning supplies and cooking utensils, had a distinct target audience in the at-home wife whose only d...

In a paper that contains five pages the reasons for including the detrimental effects of tobacco in cigarette advertising in the n...

as beautiful, wild, or successful. Taken one step further, when a product is purchased by an adolescent who is perceived ...

In fourteen pages this paper examines the relationship between advertising and sports in a consideration of product endorsements a...

In twelve pages this controversial business is examined in terms of market segmentation, target audience, a comprehensive advertis...

In this paper consisting of twelve pages ethics is portrayed as a serious concern of the advertising industry. There are ten bibl...

questionable causation as increased use would not leaded to increased advertising, (or would be highly unlikely to), whereas incre...

be added each day. By picking up divers at their area hotels this is a complimentary service that will bring in even more busines...

In nine pages this paper examines Gerry Philipsen's Speech Codes theory and discusses how old and new advertising messages contain...

This paper examines the ways in which mass media effects advertising. This nine page paper has six sources listed in the bibliogr...

executives with the power to control the flow of advertising is no different than censoring the inherent freedom of the press. Ad...

In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...

In seven pages this paper discusses how an advertising campaign is effectively created. Five sources are cited in the bibliograph...

and goes right to the heart of the matter. He asserts that advertising (todays author would probably say "marketing") is not "ente...