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Essays 91 - 120

Dishwasher Powder Launching

In ten pages launching a new dishwasher powder product is discussed in terms of target market, product design, advertising, and th...

Analysis of a Newsweek November 27, 2000 Print Advertisement

and choose to visit a marketing consultant, you may be sure that for "x" amount of dollars, he/she will find a way to sell it for ...

Print Advertisement Analysis

In 5 pages this paper presents a print ad analysis in an assessment of pros and cons and unsuccessful advertising examples to poin...

Advertising and Liability Case Studies

Several case studies submitted by a student are used to examine ideas in the areas of manufacturing, advertising and business in g...

Advertising and Footwear Fashions

In about four pages footwear fashion trends of the 1990s are discussed with an analysis of designer brand advertising promotions. ...

A Case Study of Profitable Business Strategies

be added each day. By picking up divers at their area hotels this is a complimentary service that will bring in even more busines...

Packaged Products Company's Snack Food Division Business Analysis

In eight pages this company that specializes in the distribution and sale of packaged nuts is examined with a SWOT analysis with a...

Crust 'N Stuff Marketing Plan

In sixteen pages this paper examines how to market high quality pizza via supermarket delis with advertising and marketing strateg...

Marketing Strategy of Revlon

In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...

Analysis of Nike Inc.

could get his shoes on the most dominate runners in the field, the pack may follow (Labich and Carvell, 1995). The company sells ...

Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

Marketing Plan for Show Circuit Frozen Dog Dinner by Tyler Pet Foods

with allergies an other illnesses, many dog owners are beginning to look at feeding their canine companions frozen dog food, rathe...

Youth Alcohol and Tobacco Use and Advertising

Advertising conditions the audience into believing that they cannot do without the product, regardless of whether the product is g...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

AFLAC and GEICO Advertising

companies (SuperBrands, n.d.). One of their earlier amusing spots had a dog laughing at its own about the cost of his insurance (S...

CORPORATE IMAGE AND “GREEN” ADVERTISING: A LITERATURE REVIEW

give and take with sustainability. Its all in the way of sustainability" (Mohan 2009). Yet the chances are just as good tha...

The Effectiveness of McDonald's Advertisements

their family are easily apparent. The McDonalds family brand advertisement starts with an image of family life, with a mot...

Analysis of an Advertising Age Marketing Article

experiment there. At a recent franchisee meeting, the group came up with twelve ideas for new sandwich possibilities (MacArthu...

SPSS Advertising Effectiveness Analysis

In five pages advertising with SPSS is analyzed in order to ascertain effectiveness and assessments of both positive and negative ...

Excedrin Advertising 'De Marketing' Analysis

buying behavior of its target market- the ad tells them that it is "okay" to continue purchasing Tylenol so long as they do so onl...

Winn Dixie Marketplace Supermarket Advertising Analysis

late-30s. She has the hair of a woman who cares about her looks but little time to go to any inordinate lengths to present a mode...

An Analysis of the Advertising Contention If You Hate Periods, You'll Love Pamprin

A 5 page challenge of the advertising strategy and its contention. This paper proposes a study to evaluate the claim. 4 sources....

Advertising Analysis With Toulmin's Model

and well being, which it openly attributes to making the right decisions in life. The companys "Just Do It" marketing campaign wa...

Advertising Analysis/3 Gaming Ads

a solid light blue background. Darker blue rises from the bottom of the screen and solidifies into the outline of a castle and a v...

Advertising Analysis of Red Wing Shoes

free kickstand with purchase. It only says Keyport Army & Navy Store at the bottom of the ad. This is a joint promotion of Red Win...

Analysis of Diesel Jeans’ Print Advertising

women with price tags of more than $100 a pair (Davies 172). They focus upon people, scenes, and situations from around the world...

Bringing the iPhone and the iPad to the Chinese Market

with the products, but with the association with a lifestyle brand, changes may need to continue to embrace this differentiation. ...

Comparison Between the iPhone and Google’s Android Operating Systems

different functionality. Furthermore, if one versions of Android has a bug there may be a requirement to wait for the developer to...

Nokia v iPhone

warning to management of any external changes to market conditions. Therefore, it is an approach that allows for relevant informat...

The Nokia XpressMusic; Competing with iPhone

Coates (1985) looked at the idea of an environmental scan more detail, and identified four goals; the first is the detection of m...