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Essays 121 - 150

Chief Executive Officer's Role

In eleven pages this paper examines the CEO's company role in an overview that includes discussion of late Coca Cola CEO Roberto G...

A Skiing Industry Analysis

In five pages the issues relevant to the skiing industry are examined including causal factors of rising stock prices, weather con...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Ford and Coca Cola Presence In Mexico

headquarters for the purpose of reproducing the Mexican experience in Europe. Marketing and Advertising Strategies...

The Pension Funds of Coca Cola and PepsiCo in 2009 and the Impact of IFRS on Reporting of Pension Funds

a qualified actuary, under IAS 19 this is recommended by not mandated. The calculation of the obligation is calculated in a slight...

Examining the Brand Equity for Coke

The concept of brand equity is discussed. The concept is then used to examine the way brand equity is created by Coca Cola though...

Comparing Coca-Cola and PepsiCo's Liquidity Position

Using ratios calculated from the figures given in the firms 2013 annual accounts, the current ratio and the quick ratio are used ...

Implmenting VMI in Indian Company

Rajat Mehra's company is a bottler for Coca-Cola and five other beverages. Their customers represent a range of semi-literacy in f...

The Beverage Market and Coca-Cola

made up of a large range of drink, and the general classification includes all drinks from tap water and non alcoholic beverages, ...

Evidence of the Integration of Quantitative Methods in U.S. Society

This 8 page paper provides an overview of the use of qualitative methods in U.S. society. This paper uses examples from AT&T, Coc...

Product Expansion and Market Penetration for Coca-Cola

manufacture, distribution and also the marketing of non alcoholic carbonated and non-carbonated drink both finished drinks and als...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

The Water Market

that had impaired immune systems. Since that time, problems with the municipal water systems have been reported by the med...

Coca-Cola; Facing Organizational Change

to diversity and the way it is managed, Evidence suggests clearly that were good diversity management can be implemented d...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

The Impact of External Influences on the Performance of Shell

impact on the financial performance of the company. However, it is also possible to see the way in which the increasing oil prices...

Soft-Drink Advertising

positioned itself a part of the consumers daily life. This is expressed in the companys which incorporates three components: "to r...

Stock Management at Topps

2005 the firm held 40.86 days of inventory and in 2006 it is 45.69 days of inventory Part B When looking at the ratios it is app...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Pricing Strategy of British Gas

a need for a company to understand what the result on any price increase or decrease will on both the sales and the total revenue ...

Economics of Gas Prices

Though oil companies will not admit to any extra profit generation, they do concede that many locales require additional treatment...

The Growth of the Coca Cola Company

does in its own country. At present, Coca Cola is a company that has locations in two hundred countries ("Coca Cola," 2006). It ...

Business Plan for Coca-Cola

advertising budget regularly is more than $500 million (Chura, 2002), and competition for its business is more than only substanti...

Coca Cola Enterprises and Ethics

global enterprises (such as CCE) to secure good and strong relationships with the local community - as doing so would improve the ...

Coca Cola, PepsiCo, and Diversity

In twelve pages these soft drink giants are examined in terms of the diversity efforts undertaken by each. Ten sources are cited ...

Investment Comparison Between Pepsi and Coca Cola

In eight pages Pepsi and Coke are compared in terms of investment potential with PE ratio dividends, share prices, and discount ra...

Coca-Cola Marketing Issues

not meeting todays consumer demands for healthier beverages and more environmentally-friendly products. Foust (2005) reported that...

Coca-Cola And Pepsi Advertising Influences Consumers

rivals since each was founded. Coca-Cola consistently wins greater market share than Pepsi. The two companies have engaged in aggr...

Economic Analysis of India for Coca-Cola

economy over the last few years, in 2006 the GDP, in terms of purchasing parity, was $2.812 trillion in 2006, increasing to $3.065...

Coca-Cola Supply Chain

and other flavors, and water (Coca-Cola, 2008). Suppliers are those companies that provide the ingredients for the concentrate syr...