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Essays 181 - 210

Marketing Strategies Dell vs. Apple Mac

to the overhead luggage compartment and bringing down his G4 iBook, then, Troyer pulls his G4 iBook from under the seat (Lipperts,...

APPLE INC. AND MARKETING

unveiled the Macintosh in 1984 (Dorsch, 2010). Jobs left in 1985 (following struggles with company president John Sculley) (Dorsch...

MARKETING SEGMENTATION, MARKETING PLANNING AND A CRITICAL ANALYSIS

start, that it couldnt go up against the likes of IBM when it came to personal computers. Instead, Apple came out with its Macinto...

Marketing Focus Changes and a California Financial Computing Marketing Plan

In twelve pages this paper examines a California based software business's need to change its marketing concentration in a present...

The Marketing Medium Choices for Apple

approach; it can be very expensive. The use of television advertising may also be difficult due to the high level of interference ...

Proposal to Market to McBride Financial Services

firm a large target market that may be divided into different segments, where there are many of the same needs, but there may be d...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Sun-o-Matic's Marketing Plan

In eight pages this paper discusses a new leisure item's marketing plan in a product description and market approach. Four source...

Australian Great Western's Marketing Plan

in 1862 and is one of the longest established hotels in Queensland Australia. Located at 39 Stanley Street, Rockhampton, QLD the h...

Business Plan for a New Ethnic Restaurant

themselves can be communicated and embodied within the organizational culture. However, it is also an organization where there are...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

A Marketing Campaign to Encourage responsible Water Usage

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Marketing Plan for a Golf School in Shanghai

look at how the marketing can attract that target market. 2. The Target Market Golfing is a leisure activity, those who will be...

Marketing Plan for Blue Breeze Wind Park

will loo at entering the current market with the ability to provide market demands that are not currently provided by other suppli...

Harrison-Keyes E-books Case Study

very successful. A similar opportunity now exists for the publishing industry. There is a great future potential, in the Memo fr...

Developing a Marketing a Plan for a Fruit Juice Bar

growth, marketing is the key to business development. For small businesses1 the challenge may be greater due to limited resources ...

SWOT Analysis JP Business Solutions

In a paper of eight pages, the writer looks at a marketing case study. A hypothetical marketing plan and SWOT analysis are develop...

Marketing Plan for the World Wildlife Fund

nongovernmental organization was started in United Kingdom, but the concept and organizational value since spread which has create...

Business Plan; Azam in Canterbury

advantage of differentiation in terms of the food that is offered and control costs so that the restaurant is profitable, this is ...

MCBRIDE FINANCIAL SERVICES AND MARKETING

many types of research that McBride can rely on. Some suggestions include comment cards, focus groups, mail surveys and even telep...

Increasing Business for Dubai Internet City

the following two years. 1. Introduction Dubai Internet City is a well established high tech business park, the 300 million squ...

Marketing the Harley Hydrogen Cycle

Currently there is no commercially-produced motorcycle operating on hydrogen fuel. After years of trial and error, however, there...

The Ritz-Carlton

to impact on the mass market providers rather than the upper market providers where demand is not as sensitive to economic conditi...

Launching a Range of Cheese and Wine in Canada

market readying the market for a potential expansion strategy at a later date. Kudler already have the expertise needed to carry...

Vegetarian Dog Food and Marketing Approaches

The first target market may be the vegetarian owners, who want their pets to follow a similar diet. The dog food market is...

Timotei© Marketing Plan for

has lost market share without making any changes aside from the package that consumers no longer recognize as being their old and ...

Private Colleges' Marketing

Why Market? Even as far back at his 1992, USA Today Magazine indicated that "colleges today must draw on a dwindling popul...

Banking Industry and Marketing

is being considered. Furthermore, many of the functions traditionally associated with banks may be fulfilled by other finical inst...

Entrepreneurial Small Business Marketing and Advertising Plan

coming up with that product or service, than letting the market know that this product/service is available. This is about determi...