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Essays 31 - 60

Applying Elasticity

items that have a very low cost, such as salt (Nellis and Parker, 2010). The graph below shows the relationship between price and ...

The iPhone 4 - An Overview

the average persons everyday life marks the dominant cultural feature of the 21st century thus far. More than anything else, the e...

The Potential Value of the Yahoo and Microsoft Merger

Tait, 2010). However, globally it is estimated at only 67% (Tennent, 2009). Therefore, it was deemed suitable that a merger was a...

Marks and Spencer; Performance and Strategy

difficulties off international trade. The firm is now doing relativity well in the current financial condition, the preliminary re...

Social Influences on Marketing; Winning and Retaining Customer Loyalty

a competitive advantage (Thompson, 2007). The issue faced by many companies in marketing terms is not only the way to comp...

Knowledge Management at Molnlycke Health Care

can be used by the company and its employees. Molnlycke Health Care, established in 1998 as the result of a merger between the c...

Internet Applications used by Amazon.com

utilises can be examined in terms of the way it helps the company compete. This paper will look at for different applications that...

eBay; Business and Strategy

for ways of attracting and keeping customers as more companies are setting up competing sites, for example Amazon marketplace has ...

United Airlines' Value Chain

attention and of course operations is a leading factor in whether any organization achieves and retains success. Four other areas...

Brand Strategies; Promoting Reebok in the International Market

the theory to Reebok. When a company has an international brand the choice of the way the promotions are managed will star...

Do Pure Play Internet Banks Create Value?

This 58 page paper looks at the way in which pure play internet banks, such as First Direct and Egg, may be able to create value. ...

Competitive Advantage and Value Creation

post-dot.com era and offer the following table to illustrate these changes. Whats out Whats in First-mover advantage First-prover ...

Green Buildings and Sustainable Design

The built environment has a significant impact on general ecological environment, causing damage and pollution with the construct...

Communities and the Value of Wal-Mart

In a paper of four pages, the writer looks at Wal-Mart and its value to the community. Social work is used as a theoretical framew...

Best Buy Case Study

business model was success, but the risk in changing was undertaken purely as a result of the assessment of changes that were like...

Proposal for a New Assessment Model Aimed at Analysis of Information Technology Use within a Firm

which an organisation competes. Porter (1985, p13) has designed two differing categories of competitive advantage; cost advantage ...

The Sustainability of Corporate Social Responsibility during Economic Hardship

the commercial environment * To identify relevant theoretical models that may be used to assess CSR practices. * To assess the di...

New Search Engine for the Chinese Market

relevant influences that will reflect in the potential search engine user need. The market is China is one that is growing rapid...

Organization Success - The McKinsey 7-S Framework

in 1982, Peters and Waterman who were working at McKinsey & Company, a consulting firm, were identifying the factors of success in...

Analysis of Harley-Davidson

then use that data to consider a marketing approach along with suitable objectives and a budget. 2. The External Environment 2.1...

Strategy Recommendation for Minor Bus Company

marketing of lower prices during the off-peak periods. Slide 1 Slide 2 Slide 3 Slide 4 Slide 5 Slide 6 Slide...

The Strategy and Performance of Apple Inc.

with they launched in 1978; the Apple II was one that had worked towards this vision; it was a computer that could be used straigh...

Questions on Costing Methods

firm is more likely to make realistic pricing decision, this may mean less discounted flights as the flight time gets closer, but ...

Macroeconomic Effects of the "Public Option"

goal of totally reforming all of US healthcare has been shelved, with the focus now being exclusively on health insurance. The na...

Financial Comparison of Coca-Cola and PepsiCo

(b) 10,406 11,374 18,038 20,351 Gross profit (c) (a-b) 18,451 20,570 21,436 22,900 Gross profit margin (%) (c/a x 100) 63.94% 64.3...

The Strategies of Microsoft and Apple

This launch was successful and Apple started the grow, with Apple becoming the market leader and by the end of 1980 more than 100,...

Psychology Research

In five pages this paper considers psychology research with such topics of the misuse of values, quantitative and qualitative rese...

Mikes Bikes Simulation Scenario

cost drivers for the business (Thompson, 2005). The company in the Mikes Bikes scenario wishes to maintain quality as the same t...

Kensington's Peripheral Challenge

rather than directly in the product (Thompson, 2005). The differentiation strategy will usually involve choosing either one, or ...

Cinnabon; Competitive Analysis

the baked good market. In the US this was worth $42.9 billion in 2004, with a slow growth rate of 2.4% on 2003 (Euromonitor, 2005)...