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In one page the article entitled 'Ensuring Excellent Selling' that appeared in Sales and Marketing Management in which techniques ...

Claude Hopkins, author of Scientific Advertising, the ideas of whom appear to have had a string impact on the way Ogilvy has devel...

use to enter the Romanian retail clothing industry and which are likely to be the most cost effective. The hypothesis is that to ...

when the product is sound and meets customers needs. Part of the reason that traditionally burger-centered chains now offer salad...

One of the companies that has emerged in the UK and Ireland as an important company is that of Ryanair, the first mover low cost a...

how to best respond (Irrational Exuberance, 2002). During the period between 1994 and 1999, the Dow Jones Industrial Average tri...

term gain, balancing the books, and fearing the worst often do not become successful. Other authors suggest that such failure is d...

and integrates personal information management, It may be argued that as technology is developing and functionality is being added...

day (1998, 1). The author goes on to report more detail, saying that the trading volume had been approximately three times the n...

emotional appeal, where marketers have sought to appeal to either negative or positive emotions with attempts to find the right em...

The writer presents a proposal to assess the way that Islamic banks based in western countries can support growth through marketin...

come to be regarded as essential to all aspects of commerce and trade, the new technology and the various ways in which it has bee...

more innovative products and those which are more run of the mill. Olson, Walker, and Ruekert investigate forty-five prod...

services they buy and use. In all cases there is the need to determine the target of the research and use a sample that is a fully...

which specifically examined why theories pertaining to foreign policy change had received little scholar attention. Holsti focused...

In two pages this paper examines the diversity reflected in multicultural advertising themes and messages. There is 1 source cite...

In three pages the article 'Technical Analysis Successfully Tests Old Resistance Level of Fundamentalists' that appeared in The Wa...

In three pages the market power and perfect competition industry structure forms are discussed and then applied to an article deta...

already competes with. The major competitor is Red Bull, which has 43% of the market in terms of dollar sales and 30% in terms of ...

Security; Governance Rule of Law & Human Rights; Infrastructure & Natural Resources; Education; Health; Agriculture & Rural Develo...

the classroom generally will demonstrate that integration of the net does lead to a rise in access to information (Castellani, 200...

This essay presents a review and analysis of a journal article entitled "After the Blackbird Whistles: Listening to Silence in Cla...

test a positive experience, suggesting to students ways they can study for the test and teaching students skills they need to take...

operators, or the market is dominated by only a few operators, even if they are operating under subsidiary companies giving a domi...

The concept of marketing is more than simply advertising, although advertising is considered, and there is doubt that Tesco are an...

annual reports for 1997, 1998 and 1999 it is stated that the company is not satisfied with the level of sales and wants to increas...

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

The Chinese market for luxury cars is increasing. The writer looks at factors which are impacting on the market and the way demand...

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...