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Essays 331 - 360

Mark Twain Economic Indicator and the Economy of the United States

In three pages the economy of the United States is the focus of this papre that includes analyses of Gross Domestic Product, infla...

Marketing Plan for Baby Pacifier Holder

In an essay consisting of five pages a proposed marketing plan for a fictitious company wishing to introduce a baby pacifier holde...

Case Study of Focus Plastics

by which to infiltrate an already existent market goes to show that perseverance and a belief in ones performance abilities are tw...

A Market Analysis and Audit of Brita Water Filters in Nigeria

This paper addresses the planning and research that is involved in the introduction of a product into a new market. The author u...

Biopure Corporation Company Position

In five pages Harvard School Case 9-598-150 marketing issues are considered in this company study that includes an evaluation via ...

Marketing Principles

be approached in new ways, but more importantly, with a profile, a target market can be created. For example, if one runs a toy st...

Louisvill Slugger Baseball Bats Manufacturers Hillerich and Bradsby

that Hillerich and Bradsby recognized long ago. Important to note, however, is the fact that numerous studies have been conducted...

'Eyes R Us' Web Page Development

In twelve pages this report considers how a company known as 'Eyes R Us' can develop a website that is both an effective as well a...

Non Alcoholic Soft Drink Energy Booster Zappy

In five pages this paper presents a Zappy product company analysis in an assessment of pros and cons and preferable distribution c...

Planning a New Wine Store

at the top shelves and sweet towards the bottom shelves. Wines that are easy to location and understand will help make sales as th...

Case Study Analysis (Greener Pastures )

will not usually last more than eighteen months (Thompson, 1998). The advantage is not only in the fact that it is new, but in ...

November 2003 Economy

of productivity, does give support to the economy ("Federal Reserve," 2003). Congress is similarly impressed with the status quo. ...

Alternative Beverage Product Marketing Plan

is largely outweighed by the poor quality of many of those products. Coca Cola is an established leader in the beverage industry ...

Newman's Own Foundation and its Product Marketing

to similar needs, and also diverse appealing to different aspects of the market. They are all positioned in a similar manner (Newm...

Marketing Strategies for the Fitness and Body Building Industry

potential target market (Kotler 429). This is untaken using "memory tests " and "learning tests" (Kotler 430). Another name may be...

Low Calorie Ice Cream

different countries, with countries such as the UK, France, the Netherlands, Belgium and Denmark showing the high growth rates in ...

4Ps and Positioning

is important when a company is compared to its competitors. To consider how to position the company we need to loo at...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

New Product Project Plan and Test Marketing

The Board of Directors of HUNS PLC has been considering launching a new product and wisely has decided to test market the product ...

Boeing's 7E7 Marketing Audit

Boeing needs to capitalize on its first-mover advantage, gaining commitments - and deposits - on as many 7E7s as possible before t...

Marketing Feasibility of Natural and Organic Food Products

off to perform community service work. The Chubb Group of Insurance Companies practices worker flexibility options allowing emplo...

A Case Analysis of Madcap Craft Brew

"big box" retailers in ways that the giants cannot duplicate, building loyalty among customers that the giants can only hope to ap...

Developing a New Product

word, mark the book or cut and paste sections as well as highlighting the sections for restaurant at a later date, all without mar...

2002 Economy

at its lowest in years, but many economists were frightened by it (1987). Something called the "natural rate of unemployment" was ...

Questions on Marketing and Business

of Movement and Change. Hastings (2000) writes of the effectiveness of the Internet in conducting preliminary marketing research ...

Overview of European Trademark Law

commodities and differentiated goods (Sterns & Reardon, 2002). Standards provide a method of transferring information as well as t...

Target Marketing Methodology

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

Overview of Hasbro Inc.

son younger son, Alan, joined the company and became Assistant to the President (Hasbro, 1998). In 1972, Alan moved to Hong Kong t...

Police Department and Diversity

For the chief of police, this diversity can be an advantage if examined closely. Many when they think diversity, think of the term...

A Frigidaire Profile

in 1923, soda fountain equipment in 1924, milk coolers in 1927 and drinking water coolers that same year ("Frigidaire Historical,"...