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Essays 1711 - 1740

Nike's Internet Initiative, E-Nike and E-Marketing Strategies

Nike." Beyond Michael and Tiger Two of the sports worlds biggest superstars, Michael Jordan and Tiger Woods, are tied to Nike thr...

Strategy and Nordstrom's

Grandpa may have argued with customers, but such is never the case today. As mentioned above, customer service is one of the hall...

Strategy Shift at IBM

question that the most casual observer would wonder if an individual was employed at IBM. These were the days of rigid stru...

Senatorial Campaign Strategy of Hillary Rodham Clinton

New York Mayor Rudy Giuliani was much less of a threat to Clinton. Staunchly conservative, Giuliani was and remains the antithesi...

Tough Trading Circumstances and British Telecom's Financial Strategy

the issue of financial discipline. The issue of financial discipline may be seen as key to the companys survival, and it is the f...

Airline Travel and Motivational Strategies

Indeed, getting the passengers is the task of advertising genius; keeping them, however, is often a much more difficult equation. ...

Contemporary Political Strategy and the Theories of Adam Smith

who unwittingly contributes to the good outcome is not at fault. Perhaps he is propelled by greed but that is of no matter. Rather...

Internet Strategy of British Airways

airline industry and including the development of technology and as time went by this was increasing apparent that it would have t...

Direct Market Strategy Development for UK Company

of interest allowing direct marketing to be targeted, either by direct mail, the telephone or e-mail. The first stage of any direc...

Blue Bell Creameries and Corporate Level Strategy

its distribution system. In fact, throughout the years, Blue Bell had crafted an image as being "the little creamery in Brenham" a...

Nike and International Strategies

If we look to the evidence it appears to be mixed, with most brands undertaking a tactic of some elements that are standardised an...

Strategies and Competitive Advantages

making the company seam different. There are many ways that this advantages manifest, the advantage may be the companies reputatio...

A Dissertation Proposal For E-Commerce Strategies

or no inconvenience to the company and the customers and how to gain most value from this type of project. 2. Methodology The ...

Student Submitted Pricing Strategy Case Study

reduction of the overall cost of each car as more are produced as the fixed costs are divided by the number of cars made. For exam...

Amazon.com's Strategy in the Long Term

anything they may want to buy online" (Amazon, 2001). From this it is apparent that the company, although well known for books n...

eCommerce and Dell's Strategy

is the notion of both individual and company accountability, stellar service and support, and superior corporate citizenship (20...

21st Century Corporate Strategies

still see the shareholder as a primary stakeholder but not the only valid stakeholder. Corporate wealth maximization recog...

Strategies Starbucks May Learn From

also help this will support the firm sales in the long term. The difficult economic conditions have impacted on many firms. Anoth...

Strategies for National Security

This paper considers national security from a policy making framework. There are six sources listed in this three page paper. ...

STRATEGY UPDATE -- SHELL

Examines Dutch Royal Shell's 2010 strategies through the lens of five strategic management tools. There are 3 sources listed in th...

Strategy and Change Management

World War II, this approach is based on strict military tradition (Harfield, 1998; see also Whittington, 1993). In other words, th...

Value Chain Analysis Concept and Strategy

will conduct a simulated VCA for two companies; Waterford Wedgwood USA, and The Kerry Group. In each of these companies, we will ...

Addressing the Problem of Teenage Pregnancies in the UK

was 38.2 pregnancies per 1,000 women between the ages of 18 and 17 years. This is not evenly spread, with some areas having much h...

The Success of KFC in China

making a total of four by the end of that year (Nations Restaurant News 20). Considering the very different political situation du...

Cadbury

chocolate, chewing gum and candy. They are competing with a number of other phones that have a range of interests and different ba...

Strategic Impact Of E-Business Supply Chain Management; The Case of Asda

and with regular supplies needing to be delivered there can be a high opportunity cost where stocks of goods are depleted, not onl...

Harrison-Keyes Project Risk Management Plan and Defense

cost effective and potentially profitable. The development of the e-book format can be seen as an extension of the way that many ...

Assessment of the USPS Strategic Plan

In 2008 the United States Postal Service released a new strategic plan with the vision of creating an organization that would be a...

Dell; Pre 1999 Problem

annual reports for 1997, 1998 and 1999 it is stated that the company is not satisfied with the level of sales and wants to increas...

Strategic Plan: St. Vincent Health Care

route of accessible health care to growing numbers of Americans. Harvards Clayton Christensen has long preached the gospel ...