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Essays 121 - 150

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Purchasing at Proton

and Vietnam. There is an engineering consultancy lead by Lotus, which has offices in the UK, Germany, China and Malaysia. In addit...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

STRATEGIC PLANNING AND DECISION-MAKING

implementation/action is when the plan and its goals and objectives are put into play. Along these lines, a strategic plan...

Cultural Influences in the Purchase Decision

subcultures with these cultures, where there may be influences that impact on the way marketing is perceived and received that wil...

Decision Making in Paradise - Part 2

facilitate the transfer of skills which often occurs with foreign direct investment. Weather is also a factor: located in ...

Strategic Decisions at EBay

This 3 page paper looks at the way strategies and strategic decisions have been made at eBay and how the company competes. The pap...

Online Customer Decision-making

stresses the importance of online integration between online marketing affiliates. When customers run into problems in brick-and-m...

Case Decision Making

this model, it is seen as being objective. However, it is possible that input data may be subjectively influences, the processes a...

Leadership and Decisions According to the Vroom-Jago Decision Making Model

made (Evans, 2002). There are also several disadvantages to group decisions. Group decisions can be time consuming and many decisi...

Descarte & the Somatic Marker Hypothesis

This essay addresses Descartes and the error known a the somatic market hypothesis. In this discussion, the writer differentiates ...

Saudi Arabia and the Exporting of Computers

In thirteen pages this paper considers Acme Computer's decision making process involving a cautious approach to exporting computer...

Merging with Microsoft

This research paper discusses a hypothetical business and what factors should be considered before making a decision to merge with...

U.S. Market Positioning of Land Rover North America

In eight pages this paper examines LRNA as presented in Harvard Business School Case Study 9 596 036 regarding U.S. market positio...

Coca Cola Japan and Strategic Marketing

In three pages this paper discusses Coca Cola Japan in the late 1980s and canned tea product strategic marketing and decision maki...

Marketing Case Study of Lancôme

In five pages this paper answers student posed questions pertaining to Lancôme in a consideration of decision making, sales ...

Economic Planning for Larson

are competing with other firms that are likely to have local structures they are bringing in products manufactured in countries wh...

Technology Use and Alignment at Southwest Airlines

internal organization and relationship with employees has been a key part of delivering the service, which has included a number o...

Analyzing the Film Adaptation of The Rainmaker by John Grisham

tradition of good vs. evil, the inexperienced novice is cast in the role of David facing off against Goliath, the legal dream team...

Woodrow Wilson, George W. Bush, and War Leadership, Perceptions, Judgments

considerably. Two world leaders, in particular, stand out when we are considering these events from a U.S. perspective. These two...

Decision Making in a Small Company

Im concerned about expanding our computer technology in light of the fact that ABC is a recent new customer and our initial contra...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Decisions in Paradise; Part Three

that the local resources are available, but to consider the cost of accessing those resources. If the resources are able to be acc...

Decisions at Virgin Atlantic

high level of publicity, sing both Branson himself and many other well known names (Virgin, 2007). There were initial prob...

Harley Davidson ERP Case Study

This 6 page paper is based on a case study provided by the student. The paper assesses the decision making process followed by Har...

Method of Inquiry; Using a Code of Ethics to Help with Decision-Making

philosophy dealing with values relating to human conduct, with respect to the rightness and wrongness of certain actions and to th...

Team Management

process. The result of this input can have a direct impact on budgets, cutting running costs and possibly saving investment costs....

Balancing the Risks of Using Malathion to Reduce the Occurrence of West Nile Virus

When making decisions regarding risk reduction, potential risks will need to be assessed from all potential actions. The writer us...

Discounted Cash Flow Analysis for Tottenham

new training ground, but there has not yet been a decision made regarding development of a new stadium that will be able to hold a...