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Essays 691 - 720

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Denver International Airport Building

* Final cost was more than three times that proposed (Williamson, 1999). * Runways technically have never been closed during winte...

New Directions for IBM

In twelve pages this paper evaluates IBM's status and positioning through a SWOT analysis and consideration of its future directio...

Examination of Ben and Jerry's Homemade Inc.

In a paper consisting of five pages the company's structure, concerns, and involvements are considered through SWOT analysis and t...

Crust 'N Stuff Marketing Plan

In sixteen pages this paper examines how to market high quality pizza via supermarket delis with advertising and marketing strateg...

Financial Performance of Hilton Hotels

In seven pages this paper considers several years of Hilton's financial and stock performance in a detailed SWOT analysis along wi...

Health Care Industry Strategic Planning

In eleven pages this paper discusses strategic planning in the health care industry with HMOs and their impact, the relationship b...

New York Pizza Business Analysis

In a paper consisting fo five pages a locally owned and independent NY pizzeria is subjected to a business assessment by way of a ...

Republic Industries Analysis

This ever growing auto dealership conglomerate is evaluated in five pages in terms of a SWOT analysis. One source is cited in the...

America Online Analysis

In a paper consisting of five pages a SWOT analysis of the leading Internet provider America Online is presented. There is one so...

Business Plan for Mobile Magnetic Resonance Imaging

In twelve pages a mobile MRI service business plan is outlined with an overview and description of costs with a SWOT analysis and ...

Internet Grocery Shopping

In 6 pages a SWOT analysis of Homegrocer.com is presented. There are 6 sources cited in the bibliography....

Sears' New Directions

In sixteen pages this paper examines the future course being charted by a Sears' retailer with past troubles and how they were sur...

Late 1990s' European Expansion of the Wal Mart Retail Chain

In eight pages this paper evaluates Wal Mart's corporate expansion into Europe via Porter's Five Forces Model and a SWOT analysis....

Midwestern Discount Meijer Inc. and Its Strategy

In five pages this paper examines the Midwestern discount store chain in a strategic consideration that features a SWOT analysis. ...

Union Carbide and Dow Chemical Merger

In ten pages this paper presents an article and SWOT analysis of the August 1999 merger between Union Carbide and Dow Chemical. F...

Hershey's Sale of its Pasta Unit

In five pages this paper presents future forecasts and a SWOT analysis of the decision by Hershey to sell its pasta unit in order ...

Biopure Corporation Company Position

In five pages Harvard School Case 9-598-150 marketing issues are considered in this company study that includes an evaluation via ...

BMW's X5 SUV Marketing

In twenty one pages this paper examines the X5 sports utility vehicle in a consideration of the market potential it represents to ...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Overview of Harrah's

In twenty pages Harrah's Entertainment Inc. is analyzed in a determination of what its future direction might be and includes BCG ...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

Istanbul's Tourism Characteristics

In forty one pages this literature review of Istanbul as a tourist destination is discussed with a SWOT analysis included. Twenty...

Takeover Bid Financial Considerations

In ten pages the perspective of a financial advisor for the International Leisure public company is taken in a consideration of Ga...

LA Gear Shoes' Marketing

In eight pages this paper presents BCG and SWOT analyses in this consideration of how to market LA Gear for men's athletic shoes d...

Kmart's Rise and Fall

and Sears. After constructing one hundred fifty new discount stores and sprucing up or expanding eight hundred existing ones in a...

Nike Strategic Planning Theory Application

if it achieves the proper fit between the companys internal strengths and weaknesses and the external opportunities and threats (M...

AverMedia Technologies Analysis

develop the "user-affordable video overlay card that can be used in the production of professional broadcast quality video" (AverM...

Redwood Coast Fitness and Wellness Spa Marketing Plan

goals of the marketing program; an action plan that features a marketing mix and appropriate activities; a discussion about budget...

Bubbles and Doughit Case Study Analysis

the public eye or not. In fact, the way a company is perceived by the public, whether true or not can determine whether it is suc...