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An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

Developing a Cost Effective HR Strategy for a Struggling Firm

implement compulsory job losses. By increasing the level of productivity of the remaining employees, utilizing tools that facilita...

Organizational Ethics and the Value of Transformational Leadership

paper, one might well suppose they were an independent business consultant contacted by the leaders of Conglomo Corporation, an in...

Asian Agri Market and Strategy

market trends, where there is high level of sales, the company has some concerns regarding the potential future of the commodity. ...

Differences Between Power Administration and Ecology of Administration Models

point in the piece, the problem with the O-Rings are duly noted and this suggests that perhaps the scientists should have realized...

Strategic Thinking and Its Practical Applications

of a statistical area that has many goals. In addition to needing to meet specific deadlines to fulfill filing requirements and su...

Urban Sprawl and the Threat to U.S. Cities

class is slowly disappearing from cities and going to the suburbs (1998). This trend is really nothing new but symptomatic of prob...

Worker Availability Assurance

workers must wear steel-toed shoes, they are not required to own them. Workers are not guaranteed any specific number of hours an...

Compensation and Employees of the El Dorado Company

Barron is wondering if his company has grown to the point where he needs to establish some kind of formal compensation system to r...

Studying Lifestyles of Sedentary and Teenage Obesity

obesity, research includes differences in reports between teens and their parents (Goodman, Hinden and Khandelwal, 2000); and stud...

Evaluating Quest Foods' Customer Service

information and make changes to accounts or orders on a 24-7 basis. This means that access to a web site where work can actually b...

Employee Training and Global Wine Sales Increases

not have to follow the same pattern. The industry has been using the Internet to sell specialty (and therefore higher priced) win...

Team Concept Transitioning

is true of any firm. However, in the case study at hand, the team members were described as "knowledge workers" (Stewart, Manz & S...

Developing Groups and Teamwork

McNamara, 2000; Steward, Manz and Sims, 1999). In this particular group, only one member, the accountant, seemed reluctant to shar...

Vodafone in Nigeria and Potential Market Entry Strategies

However, the entrance into the market is not as simple as this, with many different influencing factors. Porters Diamond m...

Suitable Models of Strategic Management

helpful to examine the definition of strategic management, as well as one or two models of strategic management. In its mo...

Law and the Patents

used by anyone prior to 1992. Meanwhile, in 1988, Omni Chemical Co., a multinational corporation headquartered in State Z,...

A Strategic Proposal for American Airlines

worst period they have faced. To survive there has been increased borrowing, $800 million using the credit line and $200 million...

Industry and the Effects of the Internet

on the web? Additionally, how would he overcome technical, operational and marketing issues in the short time span of six months? ...

Red Genital Lesions and Patient Diagnosis

how it was initiated. This means that contacting partners, or figuring out who might have given one the disease, can become rather...

Controversial Marketing's Uses and Value

other aspect that will gain attention. The value may be questionable when negative publicity is received, or the individual...

Answering Questions on Financial Analysis

to net profit). We are told the percentage of the cost of sales, therefore we can calculate this and then deduct it from the reven...

Australia Soft System Modeling and Rural Tourism

also limit the type of marketing that can take place. Marketing for a single organisation may be very difficult, especially where ...

Cast Study of the Gaming Industry in Ontario

market for Electrohome. The revenues for creating slot machines for Electrohome were small at first. However, it was not allowed ...

Culture and Technology of Price Waterhouse Coopers

company places emphasis on human capital and considers employees the companys assets. The many items included in the Code go abov...

Small Law Firm Management Improvements

become detailed descriptions of the client services each attorney in the firm provides (Sterling and Smock, nd). The firm in quest...

Sweatshops, Compliance Code, and Nike

Because the main goal of Nike is to "enhance peoples lives through sports and fitness," the companys Code of Conduct states that e...

Design for Politicians' Website

senators. There, each senator has a link so that visitors can send e-mail. Also, one can go to sites and see what each of the sena...

Changing Departments of Human Resources

In four pages a student supplied case study considers how HR departments can be effectively changed in a discussion of customer se...

Business Process Reengineering and Important Factors to Ensure Success

tasks of that process (Silvestro and Westley, 2002). The way that a process is defined is as a set of related tasks...