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Essays 571 - 600

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Assessment of Independent Living

she does "light housekeeping," which is also not consistent with someone who needs assistance getting out of bed. However, the stu...

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

Marketing Plan for Grand Optics

for the products under the brand. The marketing will focus on differentiation with the use of both aspiration and association mark...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Maxis and the Malaysian Telecommunications Market

telecommunications services in Malaysia is competitive, the dominant provide is Telekom Malaysia, the government controlled operat...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

National Health Service Performance Assessment

the polices and feeling ion the country there probably would still have been a National Health Service without him, but he also sh...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

Mental Health Counseling and Self-Supervision

their practices for lapses in technique, identify areas of improvement, and continue to grow as professionals. This paper will pre...

Healthcare Initiatives at the Federal Level

outcome if the Affordable Care Act were implemented in 2011, in regards to the number of insured; without a doubt, coverage would ...

Assessment of Health Leaflet

in a very clear text, against a plain background1, with text written in blue making it very easy to read. This also helps the targ...

Issues in Implementing Change for a Healthcare Company

The writer looks at a scenario where a home care health organization wants to introduce an electronic patient records system. The ...

Risks and Opportunities in Public Health Provision

will have suitable clothing compared to areas that are not acclimatised that the lower temperatures (Sanders, 2010). Where severe ...

The Re-designing of Job Specifications

more of a smaller part of each task, to increase efficiency, this is an approach that is linked to the efficiency approach. The r...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

The Use of a Health Promotion Model

In a paper of nine pages, the author reflects on the use of a behavioral health promotion model in at-risk populations. Specifica...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

The Use of the CSDD Tool

to administer the Cornell Scale of Depression in Dementia the first stage is to look at the way that the scale is used. The implem...

Implementing Taxation Effectively

To implement tax effectively it is important that relevant tax authorities are able to forecast the level of revenue that can be r...