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Essays 481 - 510

Marketing Cape Town to the Commercial Envitonment

the shore of Table Bay, the city was officially founded in 1652 by Jan van Riebeeck, as a halfway point/supply station for the shi...

Are Global Brands Destroying Local Culture?

be applied to developed and developing markets alike, where dominant products reduce the demand and viability of local products th...

Strategies for The Zune

had a dominant market share. The unit had been developed in order to be attractive ad compete head to head with the iPOd. Microsof...

The Changing Position of Gucci

may also be the potential for some vertical integration to add value. In addition to this the existing core competencies, such as ...

Social Issues in Brazil

wealthy elite and a massively poor population; women are making strides but injustice and problems based on gender are rampant; an...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

The Unfair Treatment of Brazilian Indians

celebrations, for example, the calls made by the organization Comissao Indigena 500 Anos actively opposing the celebrations (Lupiy...

Advertisements and Gender Roles

In a paper of four pages, the writer looks at gender roles as they appear in advertisements. Two classic ads for Coke and Pepsi ar...

Entrepreneurship And Human Capital

insofar as the ability is increased and enhanced through education, experience, training and so forth (Klein and Cook, 2005). When...

GE Strategy Plan

near Clemson, South Carolina takes its water from a local stream; uses it; treats it; and returns in cleaner than it found it. Ai...

The Beverage Industry

the industry is that of carbonated drinks, these include brands such as Coca-Cola, Pepsi and Dr Pepper. With more than 28% of the ...

Paulo Coelho/The Alchemist

he meets, as well as the lessons that he learns. This plot sounds simplistic and stereotypical, and in many ways this is true; how...

Texas Politics: The 1930s to the Present

seems that he believed originally that the tax revenue was enough, but in the end it turned out that a raise in taxes was in order...

Brazilian Samba Music

de enredo" to the more "relaxed guitar and rhythm variant" of song samba (Clifford). Sambas earliest beginnings can be traced to t...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Brazilian Educator Paulo Freire's Works

In six pages this paper discusses how contemporary social thinking was affected by Brazilian literacy champion and educator Paulo ...

The Ecosystems of Brazil

distinct American Indian cultures (McDermott, 1998). Approximately one-half of the worlds terrestrial species of wildlife live in...

Investment Comparison Between Pepsi and Coca Cola

In eight pages Pepsi and Coke are compared in terms of investment potential with PE ratio dividends, share prices, and discount ra...

Brazil's Machismo

In ten pages this report discusses the profound impact of Brazilian men's machismo on the country's women and children. Eight sou...

Honestly Appraising Political Opposition in Binka Le Breton's A Land to Die For

Journalist Binka Le Breton's investigation into the assassination of Brazilian priest Josimo Morals Tavares consists of seven page...

A Light Coke Commercial Analysis

In six pages this paper examines a commercial for Light Coke and then provides an analysis that considers messages, production val...

Martial Art of Capoeira

In a paper consisting of twenty three pages the culturally complex Capoeira martial art is examined in terms of its Afro-Brazilian...

Cultural Impact on Brazil's Criminal Justice System

place great emphasis upon "inclusive definitions, neat conceptual distinctions, and broad general rules" (Scuro, 2003) rather than...

Brazil's Policies Regarding Land Reform

Cuba, have failed, is beyond logic or reason. Of course, the Brazilian government does not call it communism but all one has to do...

Brand Marketing Techniques

universal, global one. Long before the globalization trend that has now become so familiar was ever conceived, it was Cokes polic...

The Artists of Brazil

the obvious contradictions between his life and his works (Candido Portinari, 2002). For example, although he was a staunch Commu...

The Requirements for Manufacturing Facilities in Brazil

Toward Business Brazil has been working diligently to expand its international presence, while simultaneously working to be...

Hedging as a Practical Consideration

In eleven pages this paper discusses how hedging to enhance profits or reduce dealing risks may be used by international companies...

Anatomy and Psychology

psychology and sociology so far as they affect the well-being of the individual" (512). At this point he delves into what he terms...