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Essays 631 - 660

American Express' Marketing Strategy

preset limit of course does not translate to having no limit. One cannot just go buy an airplane on their Amex card without the as...

Overview of the Target Corporation

In twenty pages Target is examined in an overview that includes company background, mission statement, structure of the organizati...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Oligopolistic and Monopolistic Advertising Markets

In five pages this paper examines how limited advertising can affect oligopolistic and monopolistic competition. There are four b...

The Need for Ethics Training Today

This 8 page paper argues that it is necessary to provide ethics training in today's business environment, where increased competit...

Question Two of a Reebok Analysis

In ten pages this paper examines Reebok in terms of demand, competition, success, secondary interests, input availability, growth ...

Victoria's Secret Marketing Strategies

In eight pages this paper examines the marketing strategies of Victoria's Secret and the surprising lack of competition in this lu...

Telecommunications Act of 1996 and its Challenges

In four pages this paper outlines the consumer cost reduction, competition increases and deregulation problems associated with the...

3 Major Retailers Analyzed

In sixteen pages Wal Mart, KMart, and Sears are analyzed in terms of their history, financial tactics, competition, and performanc...

Discussion of Harley Davidson

In six pages this paper examines the company in an overview of its fiscal statistics, demographic changes, competition, new market...

Merrill Lynch and Charles Schwab Channel Marketing Management and Sales Force

In eight pages this paper discusses industry competition and these firms' particularly emphasis or specialty areas. Fifteen sourc...

Ameritech's Culture and Customer Service

In thirty pages Ameritech following its SBC Communications' acquisition is examined in terms of its present state of competition a...

UK's Indie TV Influence

In five pages this paper discusses the 1955 introduction of independent television to the United Kingdom in a consideration of its...

Soft Drink Industry Importance of PepsiCo

In eleven pages this paper assesses PepsiCo's position in the soft drink industry with the uses of various strategic models includ...

Luxury Urban Resort Hotel Proposal

this caliber, it is important to look at the competition. What other hotels in the area would appeal to the same market, and how c...

Company Analysis of Dell

In seven pages Dell and its marketplace are examined with a SWOT analysis performed on both Dell as well as one of its major sourc...

Automobile Industry Analysis

In eleven pages AB Volvo is featured in this automobile industry analysis that is analyzed utilizing Michael Porter's Five Forces ...

Analyzing the Automobile Industry

With AB Volvo used as the subject of focus this paper consisting of thirteen pages demonstrates how a student can research the aut...

Fast Food Wars Between Burger Giants McDonald's and Burger King

In two pages this paper examines the competition of these fast food giants. Eight sources are cited in the bibliography....

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Economic Growth and the Influence of IT

In fourteen pages Taiwan and Asia are examined in a consideration of how information technology influences regional as well as glo...

Overview and Analysis of Nike

In twenty four pages this paper presents an overview and analysis of Nike that includes company history, competition, management, ...

Various Aspects of Business Economics

In twenty pages price, income, and cost elasticity, inflation causes, unemployment causes and responses, floating and fixed rates ...

India's Footwear Industry

They have been instrumental in increasing production and sales of leather accessories and have played a major role in reinventing ...

Health Care Market and Price Elasticity

is reliant on complimentary products, such as cars sales may be affected by the sale of petrol a cross-elasticity may exist. In me...

Current Status of Singapore Airlines

In six pages this paper discusses the impact of the Asian currency crisis upon Singapore Airlines in a status report that includ...

Global Expansion of Outback Steakhouse

In five pages this paper discusses the various factors that pertain to global expansion of Outback Steakhouse in a consideration o...

Microsoft Antitrust Case Implications

In twelve pages the Microsoft antitrust verdict is examined in terms of its implications in terms of competition and the company's...

Chiropractic Services Marketing Plan

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

Past, Present, and Future of the Brokerage and Banking Industry

In thirty pages this paper examines the importance of brokerage firms in a consideration of how banks are no longer the only 'fina...