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Essays 961 - 990

Japan and a Global Business Plan Proposal

In eight pages this paper examines a global business proposal in a case study involving a fictitious U.S. cellular phone manufactu...

Dell Computer's Corporate History

Dell had reached the opportunity to go public, which occurred in 1988. It was during that year that Dell had as many as six hundr...

Business Plan for a Day Care Centre

second largest population, there are also large levels of poverty with a high proportion of immigrants. The need for day care is r...

Business Plan for the Speak Up! Program

costs. Introduction A seasoned middle school teacher commented that she had come to see the middle school years as "the fro...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

SOL RESEARCH BUSINESS PLAN

grids - you can have the greatest photovoltaics in the world, but if you cant get the power to the homes, they dont make sense. As...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Business and Strategic Planning

a hypothetical business scenario. Suppose that one were the leader of a medium sized organization known as Wall Corp. Wall Corp is...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

How Has Services Marketing Shaped The Concept Of Marketing For Organizations

low level of accompanying services, these may be goods where there is a reliance of sales, such as car sales, the goods are the co...

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Business Plan for Coca-Cola

advertising budget regularly is more than $500 million (Chura, 2002), and competition for its business is more than only substanti...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Compaq Computer's Logistics and Quality Management Tutorial

goals for inventory arriving at a warehouse -- and that such inventory be processed in the database within a certain number of hou...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

Plan For Small Business Going Global

them in their international stores. Able Corporation would establishes goals and objectives regarding global expansion rather th...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

Marketing Marlboro

a guerrilla marketing approach which including giving away samples helped to increase brand awareness, taking the brand form a po...

Planning for Ikea going into Egypt

(Hooley et al, 2003). These are all objective measures, but the use of more subjective measures are also seen in some segmentation...

Computer Aided Manufacturing and Computer Aided Design

computer aided design occurred as a result of the progression of modern computer systems. Researchers argue that early computer s...

Dell Computer's Capital Sources

the company needed. Dell is not debt free, but the level of debt it carries is virtually negligible compared to its competitors. ...

Dell Computers' Transformation

Dell manufactured no computer that had not been presold. Using payment systems better suited for speed as well, Dell was able to ...

Large Companies, Small Businesses, and the Necessity of Succession Planning

management be transferred (Hackman and Rex, 2005). If these considerations are undertaken prior to the events the result ca...